SOURCE: Guavus

Guavus

February 19, 2014 08:00 ET

Guavus to Co-Present Panel With Bell Canada at GSMA Mobile World Congress on 25th February 2014 in Barcelona

Senior Vice President, Marketing and Product Strategy Louis Brun to Discuss Advantages of Big Data Analytics in Effective & Timely Business Decision-Making

BARCELONA, SPAIN--(Marketwired - Feb 19, 2014) - MOBILE WORLD CONGRESS -- Guavus, the leading provider of big data analytics solutions, today announced that Louis Brun, SVP of Marketing and Product Strategy, will co-present a panel with Bell Canada on 25th February at the 2014 GSMA Mobile World Congress in Barcelona. Brun, a seasoned entrepreneur with a long and successful track record as an executive in the mobile telecommunications and IT industries, along with Nauby Jacob, Vice President of Products, Services & Content, Bell Canada, will discuss how operators can become decisive, data-driven businesses through the use of Big Data analytics.

Mobile World Congress is the world's largest mobile industry exhibition and conference featuring executives from mobile operators, device manufacturers, technology providers, vendors and content owners. In addition to co-presenting, Brun and Jacob will also participate in a wider panel discussion titled "Loyalty and Retention Strategies to Improve the Bottom Line" chaired by Joss Gillet, Senior Manager at GSMA, and featuring David Ffoulkes-Jones, CEO, WDS; Lars Fjeldsoe-Nielsen, Head of Mobile, Dropbox; Eddie Moyce, Chief Experience Officer, MTN; Joff Redfern, Vice President of Mobile Products, LinkedIn and Fabio Sisinni, Senior Director of Mobile Products, Groupon.

"Big Data analytics offers communications service providers a myriad of proven benefits, including an improved customer experience as well as the ability to build and maintain smarter networks as they deploy LTE, and generate new revenue streams," said Brun. "Our joint presentation with Bell Canada will focus on real world examples of how tier one operators use Big Data analytics to improve operations and deliver better targeted services."

What:

  • 1:1 Panel "Discussion: How Operators Can Become Decisive, Data-Driven Businesses with Big Data Analytics"
  • Larger Panel Discussion: "Loyalty and Retention Strategies to Improve the Bottom Line"

Who: Louis Brun, Senior Vice President, Marketing and Product Strategy, Guavus and Nauby Jacob, Vice President of Products, Services & Content, Bell Canada for 1:1 Panel Discussion and moderated by Joss Gillet, Senior Analyst, GSMA)

When: 25 February 2014 from 14.10-15.30 (2:10-3:30 pm Local Time)

  • 1:1 Panel Discussion: 14.10 - 14:25 (2:10 - 2:25 pm Local Time)
  • Larger Panel Discussion: 15.00 - 15.30 (3:00pm - 3:30 pm Local Time)

Where: Conference Village, Hall 4, Auditorium 3 at the Fira Gran Via, Barcelona .

About Guavus

Guavus is a big data analytics company ushering in a new class of decisioning applications for service providers and enterprise customers. The company offers an operational intelligence platform integrated with a suite of decisioning applications for network planning and operations, marketing, security and customer care. The world's most data-intensive companies trust Guavus to help them take strategic advantage of their data assets to grow revenue, improve operating efficiencies and delight customers in new ways. For more information, visit www.guavus.com.

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