GuestLogix Inc.

GuestLogix Inc.

April 24, 2012 07:00 ET

GuestLogix Unveils Second-Generation Onboard Retail Software for the Global Airline Industry

Enhancements Provide Airlines with the Most Comprehensive and Powerful Solution Available Today in the Travel Industry

TORONTO, ONTARIO--(Marketwire - April 24, 2012) - GuestLogix Inc. (TSX:GXI), the leading global provider of onboard retail and payment technology solutions to airlines and the passenger travel industry, today announced an enhanced version of the industry's most comprehensive and advanced onboard retail software. At the core of this latest release - named OBR Plus - are new warehouse management tools and a sophisticated business intelligence component. The combination of this new functionality will improve how airlines create, manage and control their onboard retail operations and ultimately better monetize the onboard environment.

"By building on our revolutionary software and working closely with our customers throughout the development process, we have designed the most comprehensive and powerful onboard retail solution available today in the travel industry," said Tom Douramakos, President and CEO of GuestLogix. "With our OBR Plus, we have significantly increased the performance of our onboard retail solution to deliver the ultimate in operational visibility for the global airline industry. Bringing the most advanced technology to market is underscored by our mission to help airlines create more sustainable ancillary revenue streams and increase passenger satisfaction."

OBR Plus provides airlines with end-to-end management of their onboard retail operations as they continue to take charge of their onboard stores to generate incremental revenue and enhance the passenger experience. The following new modules enable airlines to more easily and conveniently manage their retail operations:

Comprehensive Warehouse Management for Streamlined Store Planning

The new release contains a powerful warehouse management system that includes site definition, product management, vendor management, purchase order processing, transfers between locations, stock control, reorder alerting, equipment management, and packing, dispatch and receiving.

Real-time Inventory Control to Simplify Work Processes

When it comes to managing inventory, OBR Plus features end-to-end reconciliation from the warehouse to the Onboard Store and back to the warehouse to help improve inventory accuracy, simplify work processes and save valuable time and money.

Tax Management Specifically Designed for Travel Operators

OBR Plus delivers a critical tax management tool for the definition and application of value added tax (VAT) and other taxes across geographies.

Robust Business Intelligence Tools for Optimum Onboard Store Performance

The strength of OBR Plus lies in the analytics tool that features executive dashboards to determine key performance metrics through real-time data, drillable reports, and mobile alerts for data delivery - anytime, anywhere.

Other enhancements include stronger user control functions, allowing airlines and other users of the solution such as caterers, duty-free suppliers and other content providers, to access and perform functions specific to their needs. The powerful system requires minimal implementation and further enhances GuestLogix' competitive edge of being a true technology innovator.

OBR Plus is available immediately for the global airline market.

For more information about OBR Plus, or for sales inquiries, please visit

About GuestLogix

GuestLogix Inc. (TSX:GXI), the leading global provider of onboard store technology and merchandising solutions, helps airlines and other travel operators create, manage, and control onboard retail environments tailored to their needs and their passengers. GuestLogix brings a decade of expertise as a trusted onboard transaction processing partner to airlines around the world. The Company's global headquarters and centre for product innovation is located in Toronto, Canada with regional head offices located in Dallas, Texas (serving Americas) London, UK (serving EMEA), and Hong Kong (serving Asia Pacific). A sales and support office is located in Singapore. Logistics centres are situated in Toronto, Dallas, London and Seoul with a software development centre located in India. More information is available at

© 2012 GuestLogix.

Forward-Looking Statements

This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on February 27, 2012 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

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