SOURCE: GuestMetrics, Inc.

June 09, 2009 09:13 ET

GuestMetrics Signs Strategic Alliance Agreement With Technomic, a Leading Foodservice Research and Data Insights (Analytics) Corporation

ASHBURN, VA--(Marketwire - June 9, 2009) - GuestMetrics, Inc. (PINKSHEETS: GESM) is pleased to announce that the Company has signed a strategic alliance agreement with Technomic, Inc., a leading foodservice research and data insights (analytics) corporation. GuestMetrics and Technomic have created a strategic partnership to provide detailed market analysis on consumer foodservice expenditures. The partnership will allow both companies to develop detailed analytics and reports using GuestMetrics's aggregated point-of-sale data from over 2,500 restaurants, bars and other away from home locations in 10 markets nationally. Using GuestMetrics's data, Technomic will develop unique, first-of-its-kind analysis and reporting tools on beverage alcohol sales and food consumption away from home.

Technomic, based out of Chicago, has been providing its clients for over 40 years with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the away from home food and beverage industry. Technomic works with Fortune 500 and smaller food, beverage and related supplier firms serving the foodservice/away from home marketplace.

"We're very excited about the longer term opportunities this partnership provides us. The combination of GuestMetrics's data and our in-depth analysis and reporting will give the industry something it has been seeking for a long time," stated Darren Tristano, Executive Vice President of Techonomic, Inc.

"This partnership is a strategic win-win. Technomic is the leading consulting firm in foodservice, and we're happy to be associated with them," stated Brian Barrett, President of GuestMetrics, Inc.

About GuestMetrics, Inc.:

GuestMetrics is the leading provider of Customer Insight Solutions for the hospitality industry and its suppliers/distributors. The GuestMetrics software is fully integrated with the leading point-of-sale (POS) systems and allows hospitality providers at every level of the market to improve business operations.

For the first time in the marketplace, GuestMetrics, through its data mining process, provides beverage alcohol and food suppliers with actionable insight into consumer behavior at the guest check-level. From world-class beverage alcohol suppliers to fine dining establishments and regional/national restaurant chains, clients depend on GuestMetrics tools to build stronger brands and drive revenue growth.

About Technomic, Inc.:

Technomic provides clients with the facts, insights and consulting support they need to enhance their business strategies, decisions and results. Its services include numerous publications and digital products, as well as proprietary studies and ongoing research on all aspects of the away from home food and beverage industry. For more information on Technomic, Inc. please visit www.technomic.com.

Safe Harbor Statement:

The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statements by use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend," and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components, and various other factors beyond the Company's control.

Contact Information

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