September 30, 2013 14:11 ET

GumGum Expands Board of Directors With Appointment of John Hadl

LOS ANGELES, CA--(Marketwired - Sep 30, 2013) - GumGum (, the premium in-image advertising platform for publishers and brands, today announced the appointment of John Hadl to its board of directors. Hadl joins existing board members Howard Morgan of First Round Capital, Krishna Kolluri of NEA and Yves Sisteron of Upfront Ventures.

John has been an angel investor, advisor or consultant to numerous mobile, digital advertising and commerce companies, including Admob (acquired by Google), Quattro Wireless (acquired by Apple), Neven Vision (acquired by Google), Millennial Media (IPO 2012); JumpTap (acquired by MM) Snap Tell (acquired by Amazon), (acquired by Cox), Zefr, Whisper, PlaceIQ, BlueKai, FreeMonee, SessionM, Wedge Buster and TubularLabs.

Hadl is currently a venture partner at US Venture Partners, but joins the GumGum board as an independent. Previously, Hadl was the founder and CEO of Brand in Hand, where he advised or executed on more than 1,000 mobile marketing and advertising initiatives for major brands, including P&G, Colgate, Coca-Cola, American Express, General Mills and Best Buy.

"We are thrilled to bring John's mobile and brand marketing expertise to our board," said Ophir Tanz, founder and CEO of GumGum. "His digital proficiency coupled with his entrepreneurial background will bring a nice balance to our board, and rounds out the team with another unique perspective."

Hadl has received numerous industry recognitions and accolades, including being named one of Advertising Age's "40 Under 40" in July 2007 and one of BrandWeek's "Marketers of the Next Generation" that same year. He holds a J.D from the New York University School of Law.

"I look forward to contributing to an already impressive group of minds as a part of the board and hope to bring a fresh industry perspective to support GumGum's continued dominance in the image-based advertising space," said John Hadl.

About GumGum
GumGum is the premium in-image advertising platform for publishers and brands. Reaching 60 million unique visitors per month as they actively view images across hundreds of premium websites, GumGum serves relevant ads that yield far higher engagement than those of traditional display units. Founded in 2007, GumGum is credited with inventing the in-image advertising category. The company is headquartered in Santa Monica, California and its investors include NEA, Upfront Ventures, First Round Capital and Crosscut Ventures. For more information, visit or call (310) 260-9666.

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