SOURCE: Innovative Health Solutions

Innovative Health Solutions

March 07, 2012 05:58 ET

H2O Overdrive HYDRATE™ Expands Its Reach Into the Great Lake State of Michigan With the Addition of Spartan Stores

SALT LAKE CITY, UT--(Marketwire - Mar 7, 2012) - Innovative Health Solutions LLC (IHS), the maker of H2O Overdrive™ and H2O Overdrive HYDRATE™, continues to increase its presence in stores across the U.S. IHS announced today that H2O Overdrive HYDRATE™ will now be available in Spartan Stores across Michigan.

Terry Giles, co-founder and developer of IHS, expressed his excitement regarding the fresh growth.

"We're excited to add Spartan Stores to our excellent family of retailers," Giles said. "Our success in Michigan has been the catalyst for us to begin an aggressive ad campaign with Fox Sports highlighting some of our great athlete ambassadors; real professional athletes that actually use our products."

The advertisements will feature the well-loved Pavel Datsyuk, alternate captain for the Detroit Redwings, endorsing H2O Overdrive HYDRATE™, and will air during hockey games as he glides across the ice, carving through the opposing team.

H2O Overdrive HYDRATE™ will be available at Spartan Stores in Jostaberry Grape Explosion, Lychee Lemon Rush, and Datsyuk's favorite, Tangy Tangerine Freeze.

With zero grams of sugar, H2O Overdrive HYDRATE™ delivers a balanced electrolyte matrix, 3 grams of 100% whey protein isolate, 9 grams of complex carbohydrates and over 30 vitamins, minerals and amino acids essential to hydration, energy, stamina, performance and recovery.

About H2O Overdrive
H2O Overdrive™ is a high-performance sports beverage that hydrates and energizes athletes at the cellular level with a balanced electrolyte matrix, a precision protein to carbohydrate ratio and over 30 essential vitamins, minerals and amino acids. Its formula helps athletes' bodies and minds prepare for and recover from strenuous workouts and rigorous competition, improving overall muscle and athletic performance and fitness. For more information about H2O Overdrive™ and H2O Overdrive HYDRATE™ visit www.h2ooverdrive.com

H2O Overdrive™ and H2O Overdrive HYDRATE™ are trademarks of Innovative Health Solutions LLC. All other trademarks are property of their respective owners. These statements have not been evaluated by the U.S. Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Contact Information

  • Media Contact Innovative Health Solutions LLC:
    Michelle Mueller
    Public Relations and Communication Specialist
    Phone: 801.803.5625
    Email: Email Contact