SOURCE: Habeas, Inc.

October 15, 2007 09:00 ET

Habeas Announces Global Channel Program to Drive Adoption of Email Reputation Services and Data Integration

New Initiatives Fuel Momentum and Growth for the Email Reputation Management Industry

CHICAGO, IL--(Marketwire - October 15, 2007) - Habeas, Inc. (www.habeas.com), the world leader in email reputation services, today announced the expansion of its channel program to drive a new standard of excellence in email reputation management and data integration. The Habeas Channel Program empowers agencies, service providers and technology companies to provide high-performing email services, tools and infrastructure solutions. Habeas has established relationships with leading companies including BoxSentry, Campaigner, DigitalMailer, Infusion Software, Innovyx, Lashback, Message Systems, Port25, SpamAssassin, Summit Projects, ThinData, Zrinity and more.

Habeas is a trusted email reputation services provider that ensures maximum deliverability for senders. The Habeas Reputation Network is the largest email reputation network in the world with more than 5 million receiving systems leveraging Habeas' reputation intelligence nearly a billion times a day. With Habeas email reputation services and data, partners have what they need to ensure their customers stay off industry blacklists, adhere to best practices, and achieve maximum email performance.

"For us, email deliverability is core to our business because our customers send a high volume of emails through our all-in-one sales and marketing software, Infusion CRM," said Dave Lee, VP of marketing and sales for Infusion Software. "Working with Habeas ensures that our customers' email campaigns get to their destinations in a timely and effective manner. It's a relationship both our customers and Infusion Software see tremendous value in."

Channel Partners can leverage Habeas' on-demand services and integrate XML Web Services into their platforms to improve and extend customer-facing solutions. Habeas' reputation services, expertise and data can also be used to help qualify prospects, customers and partners as legitimate businesses that adhere to industry best practices.

"We've worked with a variety of reputation and deliverability companies over the years. What Habeas provides us, that no one else has, is the ability to integrate this vital data into our product," said Derek Harding, CEO of Innovyx. "Over the past year since we've implemented the side by side analysis of Innovyx's deliverability and the Habeas data, our clients have benefited a great deal from the insight into how their email messaging is really doing."

"Habeas has contributed significantly to Summit's growth, success and value as an email service provider," said Bryan Trullinger, COO of Summit Projects. "When it comes to email communications, creative and strategic expertise are fruitless without the necessary infrastructure in place to achieve maximum deliverability. For almost two years, Habeas has equipped us with the vital knowledge and tools needed to enhance our client offerings and ensure effective client email reach. Many of our clients have experienced exceptional success stories and have come to rely on email as an essential pillar of their marketing efforts and overall business growth."

"Our clients, some of North America's most recognized brands -- Air Canada, Delta Hotels, John Hancock, Points.com -- depend on us to ensure their permission-based email is delivered to the inbox," said Wayne Carrigan, Executive Vice President of ThinData. "Habeas products and services provide the edge needed to maximize their email marketing efforts."

The Habeas Channel Program is enabling partners with strategic planning, XML Web services, co-marketing and communications activities, technical and client services support, partner portal, market development funds, branded collateral and more. Collaboration and business development between Habeas and channel partners typically revolve around solutions, reputation services and technology.

"In creating the Habeas Channel Program, we've developed a scalable and flexible strategy that fits the expanding needs of partnering companies and their customers," said Des Cahill, CEO of Habeas. "Leveraging complementary innovation, expertise and market-reach makes each of us, as well as our customers, more successful."

For more information, download the Habeas Channel Program "At a Glance."

Attending DMA07 in Chicago? Visit Habeas' booth #1528, Oct. 14 - Oct. 16 to learn more.

About Habeas

Habeas is an email reputation services provider that offers solutions for legitimate senders to monitor and manage their email reputation to ensure maximum deliverability. Habeas sender reputation services include Habeas Audit for reputation assessment, Habeas Email Monitor for managing reputation information, and Habeas SafeList, the most broadly referenced Internet whitelist. Habeas also enables enterprises and ISPs to more efficiently process their inbound email and make better delivery decisions via its Reputation Network. This network is comprised of sender reputation information collected from five million receiving systems in over 190 countries. For more information, visit www.habeas.com.

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