SOURCE: Winning Brands Corporation

June 12, 2008 11:05 ET

Hackett's Grand Opening Includes Winning Colours® Stain Remover

New Product for One of America's Oldest Stores

BARRIE, ON--(Marketwire - June 12, 2008) - Winning Brands Corporation (PINKSHEETS: WNBD) (FRANKFURT: WMU),, reports that sales of Winning Colours® Stain Remover at the first store of the Hackett's chain will commence with the Grand Opening of Hackett's new University Plaza location in Canton, New York Saturday June 14th. Winning Brands' Snr. VP Lorne Kelly will represent Winning Brands for the event and will oversee live demonstrations of the popular new stain-removing product. The response of consumers to Winning Colours® Stain Remover will determine next steps for the Hackett's organization. Hackett's is undertaking an ambitious expansion program since its acquisition by Seaway Capital. Hackett's has been a local icon in Northern New York State because of the early origins of the first Hackett's store in 1830, when the birth of the United States was still a living memory. Despite profound changes to society in ensuing generations, the Hackett's name in Upper New York State has been known as the "go to" store. Now, with new ownership and capital, Hackett's is embarking on an expansion program to embrace the 21st century.

Lorne Kelly expresses appreciation on behalf of Winning Brands that Winning Colours® Stain Remover has been selected by Hackett's to symbolize the retailer's new possibilities for the future. "I'll be there meeting Hackett's customers in person and participating in demonstrations first hand. I love the experience of making nasty stains just go away on the spot. It's fun for everyone," says Kelly. "It is also inspiring that such a venerable old institution is now connecting with the future through Winning Brands products," he adds. "I especially thank people behind the scenes who provided Winning Brands and Hackett's with our initial introduction and helped guide the early discussions to a successful outcome," Kelly concludes. Winning Brands' goal for Winning Colours® Stain Remover is to become North America's favourite stain removing product. Winning Colours® has been making news for its remarkable gentleness on skin while remaining a powerful and versatile helpmate to households and businesses.

Winning Colours® Stain Remover is manufactured by Winning Brands Corporation for consumer and commercial use as an eco-responsible alternative to traditional solvents. Main production takes place at the Grand Rapids, Michigan facility of Surefil LLC with certain sizes still being manufactured at Winning Brands' St. Catharines, Ontario facility. Winning Brands' full product range includes a variety of advanced cleaning solutions, such as its non-toxic SMART™ Wet Cleaning liquid alternative to Perchloroethylene used in Dry Cleaning, KIND™ Laundry Products and CLEAN1™ -- the first choice in outdoor cleaning. The company's mission is to replace hazardous chemicals in widespread use with safer alternatives. The initial focus is on cleaning products.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such f orward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors®, Winning Colours® is a Registered Trademark of Niagara Mist Marketing Ltd. KIND™ and CLEAN1™ are trademarks of Niagara Mist Marketing Ltd. SMART™ is a trademark of Solvent Free Solutions Inc.

Contact Information

  • Information:
    Winning Brands Corporation
    Office Direct (705) 737-4062

    11 Victoria Street
    Suite 220A
    Barrie, Ontario, Canada L4N 6T3