SOURCE: Crest and Oral-B

October 23, 2013 12:58 ET

Halloween Without Candy Can Be Horrifying! Go Ahead Indulge... Crest and Oral-B Have You Covered

CINCINNATI, OH--(Marketwired - Oct 23, 2013) -

Horrifying Halloween

  • Imagine a world without candy on Halloween. Things would get pretty scary -- just watch these kids: Crest YouTube Page! Thankfully there is Crest and Oral-B.

Fast Facts

  • This Halloween feel free to indulge your sweet tooth, because Crest® and Oral-B® have you covered. Crest and Oral-B can help address a Halloween 'candy hangover' with the Crest and Oral-B Pro-Health product line that helps maintain a healthy smile. 
  • Using Crest Pro-Health® Healthy Fresh Toothpaste, Crest Pro-Health Multi-Protection Rinse, and the Oral-B Pro-Health All-in-One Toothbrush can provide up to 4x better plaque reduction with regular use vs. a regular manual toothbrush and regular anti-cavity toothpaste.
    • Implementing such a routine can help improve the overall health of your mouth, including protecting against cavities, gingivitis, and plaque.
  • Join the conversation at #SweetHalloween

The Crest/Oral-B Pro-Health line of products includes:

  • Crest Pro-Health Healthy Fresh Toothpaste: Delivers comprehensive protection for your teeth and protects all these areas dentist check most: cavities, gingivitis, plaque, sensitivity, tartar, whitening and fresh breath.

  • Crest Pro-Health Multi-Protection Rinse: Kills 99% of germs* that can cause plaque, gingivitis and bad breath. When used twice a day, it can help:
    • Kill germs
    • Reduce plaque buildup
    • Prevent and reduce gingivitis for healthy gums
    • Freshen breath
    • Keep teeth cleaner longer versus brushing alone
    • Avoid the burn of alcohol

  • Oral-B Pro-Health All-in-One Manual Toothbrush: Has been clinically proven to remove more plaque than a regular manual toothbrush with its CrissCross® bristles, which are angled at 16° to attack plaque from the right angle.
    • Removes up to 99% of plaque with perfectly angled CrissCross bristles
    • Helps clean hard-to-reach places with Power Tip® bristles
    • Is gentle on enamel and gums

  • For more information, visit www.crestprohealth.com and check out our Facebook page at www.facebook.com/crest.

About Crest
A trusted leader in oral health, Crest was the first oral care brand to secure the ADA Seal of Acceptance for a clinically proven fluoride toothpaste. Since first introducing fluoride toothpaste 54 years ago, it is estimated that Crest has helped prevent more than half a billion cavities in the United States. Headquartered in Cincinnati, OH, Crest is owned and distributed by Procter & Gamble.

About Oral-B®
Oral-B is the worldwide leader in the over $5 billion brushing market. Part of the Procter & Gamble Company, the brand includes manual and electric toothbrushes for children and adults, oral irrigators and interdental products, such as dental floss. Oral-B manual toothbrushes are used by more dentists than any other brand in the U.S. and many international markets.

About Procter & Gamble
P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

* in laboratory tests

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