SOURCE: Halo, Purely for Pets


January 29, 2016 09:39 ET

Halo, Purely for Pets;; and Greater Good Spread Love to Homeless Pets Across North America

"14 Days of Rescue Love" Program Delivers 400k Bowls of Food to Pets in Need

TAMPA, FL--(Marketwired - January 29, 2016) - February is the month of love and what better way to love homeless pets than to feed them nourishing, healthy food?

During February 1-14, Halo Purely for Pets, in partnership with and, is hosting their fifth annual Kibble Drop. The 2016 Kibble Drop "14 Days of Rescue Love" tour will make stops across North America, delivering more than 400,000 bowls of healthy, nutritious Valentine's Day love to homeless pets.

At each Kibble Drop location, shelters and rescues will receive a food donation on behalf of visitors and Halo customers, who make the Kibble Drop possible simply by playing or by purchasing Halo pet food.

After the people who adopt them, what pets love most is real meat. Shelter pets receiving these donations will dine on Halo's new Freeze-Dried kiblets, and Halo Spot's Stew dry food, using only real meats, like cage-free chicken, wild-caught salmon and New Zealand Lamb -- without any rendered animal feed products like chicken meal or by-product meal.

Halo retailers have generously agreed to host "Rescue Love" events across the country, where rescues and shelters will pick up their donation of Halo, and store customers can receive prizes and giveaways.

"Our customers show their pets love by feeding them the very best," says Halo CEO Steve Marton. "We're thrilled to partner with our retailers across North America to show the same love to shelter pets."

Since 2008, has donated 16.3 million bowls of food to shelters and rescues. As's official pet food sponsor since 2010, Halo donates the kibble distributed to shelters and rescues throughout the U.S. and Canada.

"It makes me happy to know we're feeding so many homeless dogs and cats Halo pet food. It's the best and I know it makes a big difference in their quality of life while they wait for their forever homes," says Mimi Ausland, founder.

The annual Kibble Drops provide homeless pets the highest quality food possible, helping shelter pets look and feel their best, and find their forever homes. In fact, in a recent survey of 85 shelter professionals, 75 percent said the quality of Halo pet food "definitely helps" dogs and cats to get adopted.

"High quality food is critically important for shelter pets because it impacts their overall health," affirms Executive Director, Liz Baker. "A well-nourished pet is a happy pet!"

And, consumers can join in to help their favorite shelter or rescue, too! The "14 Days of Rescue Love" tour kicks off with a contest in which pet lovers can send in a story about their favorite adopted pet in order to win one of two 5,000-bowl donations to the shelter or rescue of their choice. Winners will be announced on February 14. Learn more and enter here:

Donation events throughout the 14 days will be held at Dave's Soda in Springfield, Mass.; Pet Supply in Fountain Valley, Calif.; All Paws in Wichita, Kans.; Whole Pets Market in Austin, Tex.; Bridges Pet & Water Gardens in Snohomish, Wash.; PetSmart Canada in Vancouver, B.C.; Pet Food Warehouse in St. Petersburg, Fla.; and at shelters in Pittsboro, N.C.; Bend, Oreg.; Phoenix, Ariz.; Parlier, Calif; Macon, Ga.; Briarcliff Manor, N.Y.; New York, N.Y. and, in partnership with Pet Food Express, San Francisco, Calif. 

For more information on the "14 Days of Rescue Love" tour, visit:


For 30 years, Halo, Purely for Pets® has created holistic pet products of uncompromising quality. Halo believes nutrition is the single most important factor in the quality of a pet's life. When you choose Halo, we feed it forward, donating over 1.5 million bowls of healthy food to shelter pets annually, in partnership with Ellen DeGeneres -- a longtime Halo customer -- became part-owner in 2008. In 2010, Halo donated 1 million meals to shelter pets for the U.S. Postal Service Adopt a Shelter Pet Stamp Program. Halo now sponsors the acclaimed PBS series, "Shelter Me," the Olate Dogs Rescue Tour 2014-2015,, and many more animal rescue efforts. Halo's natural dog food, natural cat food, treats, supplements and grooming products are available at fine pet specialty and natural food stores. Learn more at


Nineteen-year-old Mimi Ausland created when she was 11 years old, to help feed the homeless dogs and cats at her local animal shelter. and are two of the five most-visited animal rescue web sites in the world, with over 125,000 combined daily visitors. With the help of Freekibble's 500,000 loyal monthly followers, they have donated 16.3 million nutritious meals to over 200 shelters, rescues and food banks across North America. works with Halo, Purely for Pets® to distribute the pet food to all the animal shelters they are assisting. Freekibble is played in 137 countries.

ABOUT GREATERGOOD.ORG is an independent 501(c)(3) charitable organization devoted to improving the health and well-being of people, pets, and the planet. GreaterGood has given over $30 million to charity partners and programs worldwide that work toward our mission. For more information, please visit

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