SOURCE: Tootie Pie Company, Inc.

Tootie Pie Company, Inc.

April 21, 2009 08:05 ET

Happy Hour at Tootie Pie Company Means "Key Lime Margarita"

BOERNE, TX--(Marketwire - April 21, 2009) - The Tootie Pie Company, Inc. (OTCBB: TOOT), a premium baker and seller of high-quality, handmade pies, announced the introduction of their newest addition: Tootie's "Key Lime Margarita Pie." The new pie was introduced to retail consumers in time for the Easter holiday and has also entered wholesale distribution for the company.

"Once again, my hat goes off to the magic of our Tootie Pie bake staff. The response from our customers has been very good and we are encouraged to see this product line extension do so well in both our retail and wholesale channels. Key Lime Pie is a popular flavor, especially in the southeastern US and we think the timing is perfect for Key Lime Margarita Pie to become a popular menu item heading into the spring and summer months," said Don Merrill, President & CEO.

While there is no mistaking the flavors of Mexico and the classic south Texas homemade Margarita taste; in keeping with the 'Tootie' family friendly fashion, this pie contains no alcohol.

Tootie Pie Company bakes and sells high-quality, handmade pies through three basic sales channels: retail, corporate and wholesale. Retail sales are driven by individual consumers across the country through the Company's website: www.tootiepieco.com; orders via telephone and in-store sales. Corporate sales provide unique corporate gifts for businesses looking to show appreciation to their clients and employees during the holidays or throughout the year. Wholesale is made up of regional and national broad-line foodservice distributors who purchase pies and then resell them to restaurants, high-end retail grocery stores, hotels, coffee shops and caterers. The Tootie Pie Company, Inc. is a public company whose stock is traded on the NASDAQ OTC markets under the symbol: "TOOT." For additional information, or to receive emails from us, please visit www.tootiepieco.com

Forward-Looking Statements

This press release may contain forward-looking statements. The words "believe," "expect," "should," "intend," "estimate," and "projects," variations of such words and similar expressions identify forward-looking statements, but their absence does not mean that a statement is not a forward-looking statement. These forward-looking statements are based upon the Company's current expectations and are subject to a number of risks, uncertainties and assumptions. The Company undertakes no obligation to update any forward-looking statements, whether as a result of new information, future events or otherwise. Among the important factors that could cause actual results to differ significantly from those expressed or implied by such forward-looking statements are risks that are detailed in the Company's filings, which are on file with the U.S. Securities and Exchange Commission (SEC).

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