March 07, 2012 10:00 ET

Hark CEO to Share How Hollywood Studios Generate New Revenue Streams Through Hark's Popular Entertainment Web Site

Hark Selected to Present Today at Prestigious 2012 Montgomery Technology Conference

SANTA MONICA, CA--(Marketwire - Mar 7, 2012) - David Aronchick, CEO of Hark, is one of the featured presenters today for more than 1,000 investors and corporate executives attending the 2012 Montgomery Technology Conference in Santa Monica.

In addition to discussing Hark's rapidly expanding business and revenue model, Aronchick will outline the idea of derivative content, an emerging concept that enables content owners such as Hollywood studios to capture new revenue from existing, but virtually unused content.

Hark, the fifth most trafficked entertainment / movie site on the Internet, is wildly popular among consumers worldwide who love to share their favorite moments from movies, television and pop culture. More than 50 million monthly visitors access Hark's library of more than 3 million audio clips, quotes and images that can be shared across multiple devices and social media platforms.

Through Hark, users find their favorite pieces of content through unprecedented search capabilities that include data on actor, character, subtitles and much more. Hark's catalogue includes licensed content from major Hollywood studio partners including Paramount, Lionsgate, Warner Bros. and CBS.

Through the derivative content model, Hark creates robust new revenue streams for Hollywood studios and other partners by leveraging existing content.

The annual Montgomery Technology Conference attracts senior-level executives and investors from private equity and venture capital firms eager to learn about some of the technology industry's most compelling high-growth companies. Hark is among the 150 companies hand-picked by conference organizers from a large pool of companies seeking to participate in this prestigious event.

About Hark
Hark is a rich media platform that enables communities to upload, find and share their favorite quotes, images or sound bites though any device. Hark has grown to the 5th largest entertainment / movies site on the Web (comScore, 2012) with more than 50 million visitors per month worldwide, making it larger than Flixster and Rotten Tomatoes combined. Content from Hark is both viral and interactive. Each email clip from Hark is opened multiple times and forwarded nearly four times, resulting in a powerful, compelling entertainment experience for consumers and an attractive audience platform for advertisers. For information, please visit

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