SOURCE: Hart-Boillot

December 19, 2008 11:13 ET

Hart-Boillot Launches Medical Center and Interior Design Company Web Sites

Advertising and Public Relations Firm Designs Web Sites for The Marino Center for Integrative Health and Mollie Johnson Interiors

WALTHAM, MA--(Marketwire - December 19, 2008) - Hart-Boillot, an advertising and public relations agency specializing in clean- and high-technology, medical and higher education markets, recently announced the completion and launch of two new web sites: The Marino Center for Integrative Health and Mollie Johnson Interiors. These sites join an expanding list of successful web design projects Hart-Boillot completed over the past year.

The Marino Center for Integrative Health is a not-for-profit medical organization dedicated to providing, educating, and researching the best of modern medicine. The organization's Web site, which includes a state-of-the art content management system, is the final component of a complete rebranding initiative led by Hart-Boillot's Creative Services group. The project began with a brand audit that yielded new messaging and a fresh visual identity including marketing materials, a company logo and the new site.

"Hart-Boillot created a site that not only captures our new identity and key messages, but also allows our patients to find information easily and enables us to edit the site as often as we need," said Andi Brown, Director of Development and Community Relations for The Marino Center for Integrative Health. "HB went to great lengths to make the site user-friendly for everyone. They found creative ways to organize information while representing the center's values and messages."

In a separate project Hart-Boillot completed and launched a new Web site for Mollie Johnson Interiors, an interior design firm based in Wellesley, MA. Hart-Boillot created a "less is more" feel matching Mollie Johnson's elegant work and creating a framework in which Johnson's powerful photographs can tell the story of her work. The opportunity to work almost exclusively with images made this project a unique treat for Hart-Boillot designers.

"In the past, we've taken on projects that challenge us to find creative and organized ways to include a lot of information into a few Web site or brochure pages," said Amanda Jayachandran, Senior Designer, Hart-Boillot. "Designing Mollie's site, a representation of her art, was an exciting change of pace because the photographs of her work speak for themselves. The project allowed us to branch into a new space and the resulting site showcases both Mollie's talents and our own."

Examples of Hart-Boillot's creative and public relations work are available on the Hart-Boillot Web site.

About Hart-Boillot, L.L.C.

Hart-Boillot is a business-to-business advertising, public relations and graphic design agency specializing in high-technology, renewable energy/clean-technology, medical devices and higher education. Hart-Boillot's clients include Confirmit, ContextVision, EMC, Embedded Systems Design, Inc., ForHealth Technologies, Soapstone Networks, Tail-f Systems, the Messaging Industry Association (TMIA), Vicor Corporation, Harvard University, Northeastern University and others. To learn more about Hart-Boillot, please visit www.hartboillot.com, or call the agency at 781-893-0053.

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