SOURCE: Harte-Hanks

August 27, 2007 09:05 ET

Harte-Hanks Appoints Ger Schuivens Managing Director for European Services

Existing Managing Director for Customer Relationship Management Services in Europe Now to Lead Database & Marketing Services Operations in UK, Belgium, Eastern Europe

UXBRIDGE, UNITED KINGDOM--(Marketwire - August 27, 2007) - Harte-Hanks, Inc. (NYSE: HHS), a worldwide direct and targeted marketing company, announced the promotion of Ger Schuivens to the position of managing director for European services, where he will have responsibilities for Harte-Hanks database and marketing services operations in the Uxbridge, United Kingdom; Hasselt, Belgium; and a partner location in Iasi, Romania. Previously, Schuivens was managing director for CRM [customer relationship management] services in Hasselt.

"Ger's appointment is a significant step in the integration and coordination of both solution delivery and development in Europe," said Robert Howells, group managing director, international, Harte-Hanks. "Ger will lead the growth of our channel management practice, and global data management and enhanced telesales solutions, as well as the potential to leverage offshore partner resources in Romania. Already, he has helped integrate all of these initiatives -- as well as operations support such as information technology, human resources, accounting and sales -- in service to our clients in Europe."

"Our newest initiatives in Europe and beyond are designed to help clients optimize their customer relationships," said Ger Schuivens. "Business-to-business marketing has unique challenges that our tailored database and channel solutions address, and data quality and data management in both b-to-b and consumer marketing have become more complex as the number of interaction points have grown. We're tackling these issues in a comprehensive way for our clients, and our changes in Europe reflect this."

Schuivens joined Harte-Hanks in 1999, and has served in account management and sales management roles. Previously, his experience includes senior European management positions in finance, sales and operations with Bose, Computerland and St. Gobain, and he is a graduate of Erasmus University in Rotterdam, The Netherlands.

Beyond Hasselt and Uxbridge, Harte-Hanks maintains European operations in Aldermaston and Bristol, United Kingdom (for its Trillium Software and Global Address businesses, respectively); Böblingen, Germany (Trillium Software); Les Ulis, France (its Ci Technology Database/Market Intelligence business); and Madrid, Spain (Market Intelligence). The company recently moved its Dublin, Ireland, and Stuttgart, Germany, facilities to Romania, consolidating Market Intelligence teleservices support and CRM/database services in Iasi.

[Editor's Note: A digital photograph of Ger Schuivens is available upon request. Contact Chet Dalzell at (212) 520-3232, or]

About Harte-Hanks

Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves return on its clients' marketing investment by increasing their prospect and customer value -- a process of "customer optimization" -- organized around five strategic considerations: Information (data collection/management) -- Opportunity (data access/utilization) -- Insight (data analysis/interpretation) -- Engagement (knowledge application) -- Interaction (program execution). Expert in integrating this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. Visit the Harte-Hanks Web site at or call (800) 456-9748.

Contact Information

  • Media Contact Only:
    Chet Dalzell
    Harte-Hanks, Inc.
    (212) 520-3232
    Email Contact