SOURCE: Trillium Software

Trillium Software

September 17, 2010 03:00 ET

Harte-Hanks Trillium Software Announces 2010 Annual EMEA User Conference

Leading Research Firm Aberdeen Group to Present Keynote Address on How Data Quality Impacts Financial Performance

READING, UK--(Marketwire - September 17, 2010) -  Trillium Software®, a business of Harte-Hanks, Inc. (NYSE: HHS) and a leading enabler of Total Data Quality solutions, today confirmed the speaker lineup for the Trillium Software EMEA User Group conference, taking place on Thursday 23rd September 2010 at the Radisson Blu Portman, London. The London event is the fifth Customer User Conference conducted by Trillium Software in 2010 and will be chaired by Nigel Turner from BT Group.

An Aberdeen Group keynote: "The Data Quality Connection" will be delivered by David Hatch, senior vice president and general manager, Aberdeen Group. David will discuss his recent research, based on over 1,000 survey responses, revealing how poor data quality manifests itself within operational business processes and what visionary businesses have learned when overcoming the barriers to improving information quality.

This one day event will provide delegates with the opportunity to connect with peers, as they attend 12 individual information quality sessions and discussions. Following the keynote address, attendees will hear from experts at leading companies such as Wales & West Utilities and HSBC on how they have incorporated data quality into their information management strategies.

Additional sessions will empower business leaders with strategies that will allow them to collaborate with IT in their role as data owners and include:

  • An introduction to the newly launched Trillium Software System® v13: Technology demonstrations and training sessions
  • The anatomy of a successful data management team
  • Effective data quality in a real time environment
  • Working with location-based data

With over 100 attendees annually, the conference is an educational forum facilitating attendee interaction and information sharing, as well as discussion of best practices in overcoming the challenges presented in the pursuit of data quality improvement. This year, there will be a strong focus on enterprise-wide data governance to ensure business process optimisation and profitability as well as compliance with demands from regulatory authorities.

"Harte-Hanks solutions are built on the needs, perspectives and insights of customers, and we look forward to the opportunity to connect with the people who shape the future of our company," said Spencer Joyner, corporate officer and vice president, Harte-Hanks, Inc. "The pressures on organisations to optimise business effectiveness in the current economy are intense and we look forward to again exchanging experiences on the achievements possible through data quality so that we may all leave inspired with ideas with which to achieve even more."

About Harte-Hanks
Harte-Hanks® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748.

Harte-Hanks Trillium Software® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at http://www.trilliumsoftware.com.

This document may contain trademarks that are owned or licensed by Harte-Hanks, Inc. and its subsidiaries, including, without limitation, Trillium Software, Trillium Software System, Total Data Quality, ActiveEnterprise Resources, and other names and marks. All other brand names, product names, or trademarks belong to their respective holders.

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