Harte-Hanks Trillium Software Selected by United Utilities for Enterprise Data Quality

READING, UNITED KINGDOM and BILLERICA, MA--(Marketwire - Jun 25, 2012) - Trillium Software®, a business of Harte-Hanks, Inc. (NYSE: HHS) and a leading provider of Total Data Quality solutions, announced today that British water company United Utilities PLC (LSE: UU) will implement the Trillium Software System® as part of a data governance initiative to improve the value of the enterprise-wide data that drives its business processes for asset management, customer service and billing.

United Utilities values its asset base at some £8 billion. It has over 3 million business and domestic customers in the North West of England. The data describing the company's water and waste-water assets is critical to supporting their proper management and effective maintenance, including work scheduling processes. Accurate delivery address information and customer details are critical to customer service, billing and revenue recovery operations. Given the size of its operation, even small improvements to data quality can have a significant positive impact.

"We selected the Trillium Software System over competing solutions for its capability across multiple and complex data sets, its ease of use and strong customer references," said Christopher Evans, enterprise information manager at United Utilities.

"The ability to deliver the highest quality of service to our customers depends upon good data and effective processes. They also help us to meet the compliance requirements of the Water Services regulation authorities."

The Trillium Software System will further support United Utilities in its data governance initiatives by helping it to understand the accuracy, consistency and completeness of its data. The utility can then ensure the data meets the company's standards and is fit-for-purpose. The Trillium Software System will also present metrics helping management to monitor data quality over time and to identify any areas needing attention.

"Critical systems-driven business processes in large enterprises can only perform well if they are fed high quality data," said Ed Wrazen VP marketing international at Trillium Software. "In selecting the Trillium Software System, United Utilities has the capability in a single solution to identify, understand and drive action around business data quality issues wherever and whenever they might occur, across its enterprise."

About Harte-Hanks
Harte-Hanks^® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748.

Harte-Hanks Trillium Software^® enables organisations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at http://www.trilliumsoftware.com.

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