Hastings North BIA

Hastings North BIA

March 01, 2012 14:32 ET

Hastings North BIA: Vintage East Van Neighbourhood Becomes The East Village

One of Vancouver's Historic Neighbourhoods Has a New Name-The East Village

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 1, 2012) - Running along East Hastings Street from Commercial Drive to Renfrew Street and including the Powell Street light industrial area, The East Village is distinguished by its vibrant, multicultural population. Local residents are served by more than 400 businesses, which also draw other city dwellers and suburbanites into the area.

Businesses in The East Village range from the essential to the exotic. There are stores, services and eateries - many independently-owned - that serve the day-to-day needs of local residents and visitors. But you can also find unique items, such as one-of-a-kind delicacies for foodies, exceptional flies for fishing enthusiasts and the factory store of Canada's most famous boot-maker.

Soon to appear on distinctive street banners, The East Village name was devised by the Hastings North Business Improvement Association (HNBIA) with the help of the local community. The HNBIA members operate retail, service and manufacturing businesses throughout the area bounded by Renfrew Street, Hastings Street, Commercial Drive, Powell Street and Semlin Drive.

"People really liked The East Village name because it's in keeping with our friendly and progressive neighbourhood," says Patricia Barnes, Executive Director of the BIA. "We are also fortunate to have an active, independent business sector that contributes to the village experience."

The East Village dates back to the resort town of New Brighton, which was established in 1863 and became Vancouver's eastern boundary in 1911. Since then, generations of residents and merchants from different ethnicities have shaped the area, making it one of the most culturally diverse in Greater Vancouver.

Barnes notes that the HNBIA members want people to know that The East Village is open for business. "Come and check us out. We are easy to find and we take pride in our safe, friendly neighbourhood."

For more information about The East Village, visit the HNBIA's website at www.eastvillagevancouver.ca.

About the Hastings North (The East Village) Business Improvement Association

The non-profit Hastings North Business Improvement Association (HNBIA) serves approximately 625 members. The HNBIA works with its members, as well as private and public sector partners, to promote Hastings North, now The East Village, as a place for retail and commercial activity. Its mandate is to engage in clean and safe initiatives as well as advertising and promotion. The HNBIA also works to encourage improvements within the local area, to increase retail and commercial activity and to maintain and enhance the area's light industrial zones as safe, economically viable places to work, shop, live and have fun, through cooperative, innovative programs and promotions.

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