Haven Holidays

Haven Holidays

July 20, 2011 01:00 ET

Haven Holidays Offer 50,000 Free Children's Books in Weekend Giveaway at All Holiday Parks

HEMEL HEMPSTEAD, UNITED KINGDOM--(Marketwire - July 20, 2011) - Haven Holidays have teamed up with Words for Life, a campaign by the National Literacy Trust, to give away nearly 50,000 books - to children on their 35 family holiday parks.

Every family to arrive at Haven holiday parks over the weekend of August 19th will receive a goody bag containing four books for children – including titles such as 'Amber the Orange Fairy', 'How to Train Your Dragon' and a choice of popular 'Where's Wally' titles as well as the 'Rangers Apprentice' which is aimed at 9-11 year olds.

The initiative is designed to encourage a love of reading amongst children and follows a similar successful giveaway in 2009.

Naomi Woodstock, PR Manager for Haven Holidays said, 'There is always so much to do on our parks with a wide choice of facilities, activities and entertainment – but we know that children need some quiet time and we're hoping that the free books will tempt children to spend some time reading – maybe when they're relaxing around the pool or in their holiday home.

Jack Sallabank from the National Literacy Trust said, "Schools and parents often report a noticeable dip in a child's literacy level when they return from the summer break so it's important to keep their minds active and give them the opportunity to read during their summer holidays. We are therefore very excited to be working with Haven Holiday again and having the opportunity to deliver another fantastic campaign."

Children who develop a love of reading at an early age get a head start with language skills which are invaluable for their future. Holidays provide the environment and quality time with parents and carers that will allow kids the space and freedom to discover the enjoyment of reading.

The free books are an added bonus – but the fun-filled goody bag is not the only free activity that Haven offer this summer.

Kids can look forward to free heated indoor and outdoor pools, kids' clubs for all ages, mini tennis, mini archery and mini fencing, football coaching and 'B Fit', Annabel' Creative Kitchen sessions, Wildlife Detectives and a full programme of daytime and evening entertainment including summer-time pantos, wrestling, circus performances, character shows, music and stage-shows.

The giveaway has been supported by publishers Hachette, Walker Books, Random House and Spar.

Last minute deals available with Haven include a six night break for up to six people arriving on July 20th starting at just £399 based on standard accommodation at a choice of parks including Seashore, Blue Dolphin and The Orchards. A seven night holiday arriving on August 19th starts at just £529 for up to six people based on standard accommodation at a choice of parks including Golden Sands, Craig Tara and Cala Gran. Call 0871 230 1900 or click on www.haven.com to book.

Note to Editors:

The goody bag of books will contain a selection of four of the following titles:

Beast Quest: age range 5-7, value £4.99
Amber the Orange Fairy: age range 5-7, value £4.99
How to Train Your Dragon: age range 7+, value £5.99
Where's Wally (made up of 3 Wally titles): age range 5-7, value £6.99
Rangers Apprentice: age range 9-11, value £6.99

About Words for Life

Words for Life are a targeted social marketing campaign delivered by the National Literacy Trust. By working with partner organisations Words for Life engages a wider audience in reading, writing, speaking and listening. The campaign aims to encourage and empower parents to help actively in developing their child's learning.

Visit the Words for Life website for tips, advice and great competitions at www.wordsforlife.org.uk.

The National Literacy Trust is an independent charity that transforms lives through literacy. We believe that society will only be fair when everyone has the literacy skills they need to communicate, to fulfil their potential and to contribute more to society. We campaign to improve public understanding of the vital importance of literacy, as well as delivering projects and working in partnership to reach those most in need of support.

To help us transform lives through literacy, you can make a donation. To find out how visit http://www.literacytrust.org.uk/support.

National Literacy Trust is a registered charity no. 1116260, and a company limited by guarantee, no. 5836486. Registered in England and Wales. Registered address: 68 South Lambeth Road, London SW8 1RL. Tel: 020 7587 1842.

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