SOURCE: American Scientific Resources, Inc.

April 21, 2008 08:58 ET

Health and Safety Products Company Experiences Record Sales for Q1 2008

Thermofocus Sales Increase a Healthy 400%

WESTON, FL--(Marketwire - April 21, 2008) - American Scientific Resources (PINKSHEETS: ASFX) today announced record sales for Q1 2008, stating that sales of the Thermofocus® 5-in-1 non-contact thermometer have grown at an exponential rate over the past 6 months. Of particular importance were online marketing strategies, which through its Kidz-Med subsidiary have successfully increased online conversion rates by 400%.

Management remains openly optimistic of the trend in sales and marketing for its health and safety product lines and expects to continue the current strategies, which have achieved the Company's recent success. (Current sales have more than tripled compared to Q1 2007 to over $231,000.)

The Company's mission is to scour the globe for innovative health and safety products not yet available in the American market and introduce, distribute and market them in North America. The health and safety products specialist already distributes several products throughout the United States. (A corporate profile is available at

Thermofocus® 5-in-1, the Company's flagship health and safety product (pictured here), allows parents and doctors to measure the temperature of infants or sick, combative toddlers in a safe, non-invasive, non-threatening way. Because the product works so quickly -- in seconds, not minutes as with other thermometers -- and it does not have contact with the skin, the Company believes the product will gain widespread acceptance in North America, just as it already has in the UK, Europe and Asia.

As U.S. distributor for the Thermofocus® 5-in-1, the Company has already placed the health product at more than 6,200 Walgreens stores across the United States.

Unlike other health and safety products, the Thermofocus® 5-in-1 has multiple uses, making it exceptionally suited for doctors, parents and caregivers. The Thermofocus® 5-in-1 not only quickly and accurately measures body temperature, but also makes it easier to reliably, conveniently and consistently measure the temperature of a child's bottle, food, room or bathwater. The device can also be used on adults.

President and CEO of American Scientific Resources, Dr. Christopher F. Tirotta, MD, MBA is a pediatric anesthesiologist and clinician in Miami, Florida and advocate for health and safety products for children and adults.

Dr. Tirotta, stated, "This is a very exciting time for the Company to have experienced such a phenomenal breakthrough. Through various marketing strategies -- particularly those of our online marketing optimization consultants, Future Now -- the Thermofocus® 5-in-1 is now being recognized as an innovative thermometer on the market."

About American Scientific Resources, Inc.

American Scientific Resources, Inc. is a leading provider of innovative health and safety products through its Kidz-Med, Inc. and Heart Smart System, Inc. subsidiaries and Kidz-Med distributes unique health and safety-related pediatric products, including the Kidz-Med Thermofocus® 5-in-1, the world's first clinical non-contact thermometer. Heart Smart supplies nutraceutical supplements developed to aid in the prevention of cardiovascular disease. For additional information, visit the corporate web site,

Notice Regarding Forward Looking Statements

Statements in this press release that are not statements of historical or current fact constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks, uncertainties, and other unknown factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. In addition to statements which explicitly describe such risks and uncertainties, readers are urged to consider statements labeled with the terms "believes," "belief," "expects," "intends," "anticipates," "will," or "plans" to be uncertain and forward-looking. The forward-looking statements contained herein are also subject generally to other risks and uncertainties that are described from time to time in the Company's reports and registration statements filed with Securities and Exchange Commission.

Contact Information