SOURCE: Decision Point Healthcare Solutions

Decision Point Healthcare Solutions

February 02, 2015 09:00 ET

Healthfirst Leverages Decision Point Healthcare Solutions for Focused Population Health Management

Not-for-Profit Health Plan Serving More Than One Million Members in Downstate New York Reveals Best Practices for Member Engagement

BOSTON, MA--(Marketwired - Feb 2, 2015) - Decision Point Healthcare Solutions, the leader in providing engagement analytics solutions to the health care industry, today announced that Healthfirst, a not-for-profit health plan serving more than one million members in downstate New York, has actively deployed the Decision Point platform as part of its Medicare and Medicaid population management strategy. Decision Point also has published a blog interview with Ms. Joyce Chan, AVP, clinical performance management at Healthfirst, that reveals the plan's best practices for member engagement.

In October 2014, the Healthfirst Medicare Advantage Plan was awarded four-star quality rating from the Centers for Medicare & Medicaid Services (CMS). The four stars from CMS reflect both the quality of Healthfirst's Medicare plan as well as the plan's goal to become the preeminent plan in its market.

"We are thrilled with the four-star rating, and this has only increased our commitment to ensure that we maintain this level of quality," said Joyce Chan, AVP, Clinical Performance Management, at Healthfirst. "Providing targeted, personalized communications to improve member experience is the key to sustaining our high quality standards. Decision Point enables us to leverage our information assets to help us improve our members' experiences with Healthfirst, and enhance the quality of care provided to our membership."

Healthfirst deployed the Decision Point population health management platform in 2013, and has been using it to fine tune member engagement ever since. The comprehensive program is focused on early detection of quality of care, satisfaction and retention risk and delivering proactive, relevant, personalized communications designed to target a member's areas of greatest need in a manner that addresses their barriers to engagement.

"The Healthfirst success story illustrates how plans can double down on population health engagement and begin to affect the organization's bottom line," said Saeed Aminzadeh, CEO of Decision Point Healthcare Solutions. "Healthfirst also demonstrates the fact that population health management is not a matter of 'won and done,' but a continuous improvement effort that is refined and over time."

Interactive Resources
Read the Decision Point blog interview with Joyce Chan, AVP, clinical performance management, at client Healthfirst

Learn more about Decision Point's population health management solutions.

About Decision Point
Decision Point Healthcare Solutions was founded on the principle that health plan clinical, financial and operational performance can be greatly improved by making informed predictions on strategic decisions. Decision Point delivers ground-breaking solutions that deploy "Micro-segmentation" and "Micro-targeting " -- marketing techniques that have been used by consumer brands to advance market share and promote customer loyalty -- to improve quality, satisfaction and retention. For more information about Decision Point, please visit

Contact Information

  • Media Contact for Decision Point:
    Joan Geoghegan
    Cavalier Communications LLC
    Email Contact

    Media Contact for Healthfirst:
    Christopher Johnson
    (212) 801-6216
    Email Contact