SOURCE: Healthline Networks, Inc.

April 03, 2007 09:00 ET

Healthline Now Provides Medically Guided Search for Health Information on U.S. News & World Report's Web Site

Comprehensive Integration of Healthline's Industry-Leading Health Information Platform Into Publisher's Web Site Showcases Company's Network Expansion Strategy With Leading Brands

SAN FRANCISCO, CA -- (MARKET WIRE) -- April 3, 2007 -- Healthline Networks (www.healthline.com), the leading provider of intelligent health information services, today announced that its full suite of Medically Guided Search, navigation and content services is now available on the U.S. News & World Report web site, USNews.com (www.usnews.com/health). The partnership marks the latest in a series of comprehensive health information technology deployments by Healthline with leading publishers, web content portals, search engines and health plan providers.

"As a publisher committed to providing consumers access to credible, trustworthy health information, U.S. News & World Report's web site features an array of health resources such as a comprehensive -- and growing -- Diseases and Conditions Center, customizable rankings of hospitals and health plans, and the latest health news and analysis," said Bill Holiber, president, U.S. News & World Report. "By adding Healthline's health information services to USNews.com, we're expanding the breadth of health content available to our readers, improving the overall consumer experience and reinforcing USNews.com's reputation as the place Americans turn to when faced with major life decisions regarding their health."

Now, when a visitor to the U.S. News web site searches for news and information, Healthline instantly processes the search text to determine whether or not it is a health-related term. If the Healthline HealthFind service -- drawing from a medical terminology database of more than 1 million medical terms, synonyms and "consumer friendly" names -- identifies the query as a health term, the visitor is then presented with a U.S. News Health search results page that contains results drawn first from U.S. News library of health news and information, as well as Healthline's Medically Guided Search resources, including:

-- Results from the HealthWeb - Comprised of 200,000 consumer health web sites and representing more than 175 million web pages and over 175,000 authoritative, doctor-reviewed articles licensed from the world's foremost medical reference publishers, the HealthWeb adds greatly to the depth and quality of health information made available to the USNews.com Health visitor.

-- HealthMaps® - Healthline's proprietary visual search feature, HealthMaps enable U.S. News Health visitors to move more quickly from search to discovery by clicking on topics related to specific diseases and conditions rather than continually typing queries into the search box. USNews.com visitors are also able to refine the results of their search by using navigation links to broaden or narrow their search, or find related topics, based on Healthline's semantic taxonomy, developed and maintained by doctors and medical informatics professionals.

-- "Medically Speaking" Equivalents - Healthline uses its terminology database to give consumers the precise medical equivalent of a term they may be searching on, and then automatically presents search results for articles and web pages containing either term. For example, a consumer searching on "Lou Gehrig's Disease" would learn that the preferred medical name is "Amyotrophic Lateral Sclerosis" and receive search results either term.

Both Healthline and U.S. News will continue to enhance the USNews.com Health online channel with additional search and navigation features in the coming months. Healthline has integrated a number of U.S. News resources on its site, including the publication's exclusive annual rankings: America's Best Health Plans and America's Best Hospitals, and has also augmented its proprietary Trust Marks search results accreditation with the U.S. News Best Hospitals rankings.

"Healthline and U.S. News & World Report share a singular vision: to provide consumers with authoritative, pertinent information that will guide them in this era of consumer-directed healthcare," said West Shell III, chairman and chief executive officer, Healthline Networks. "By working together and sharing our significant resources, U.S. News offers its readers the most feature-rich, comprehensive health search available anywhere, and Healthline can take advantage of the same valuable news and ratings content that has set U.S. News apart from other news magazines."

About Healthline

Healthline Networks offers an innovative approach to meeting the needs of today's health information seeker. The company's unique consumer healthcare taxonomy, begun in 1999 in collaboration with 1,100 medical specialists, powers a suite of intelligent health search, navigation and content services. Combining advanced search technology with deep medical expertise, Healthline and its business partners -- a network of trusted destination sites that include publishers, portals, search engines, employers and health plans -- help consumers navigate the complex world of healthcare information, empowering them to make more confident, informed decisions. Headquartered in San Francisco, Healthline is backed by VantagePoint Venture Partners, Reed Elsevier Ventures, Mitsui & Co., Ltd., and JHK Investments, LLC.

About U.S. News & World Report

Founded in 1933, the weekly national news magazine U.S. News & World Report is devoted to investigative journalism and reporting and to analyzing national and international affairs, politics, business, health, science, technology and social trends. Through its annual rankings of America's Best Colleges, America's Best Graduate Schools, America's Best Hospitals and America's Best Health Plans, as well as its News You Can Use® brand, U.S. News has earned a reputation as the leading provider of service news and information that improves the quality of life of its readers. Available online at www.usnews.com, the U.S. News web site extends that brand promise and delivers the best, most accurate information on the web, organized in a way that is accessible and easy to use.

Contact Information

  • Editorial Contacts:
    Jon Siegal or Shannon Murphy
    Schwartz Communications, Inc.
    781-684-0770 or 415-512-0770
    healthline@schwartz-pr.com