SOURCE: Healthline Networks, Inc.

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October 06, 2009 09:00 ET

Healthline.com Named Best Health Care Website of 2009

Leading Consumer Health Information Search Portal Honored for Outstanding Achievement in Web Development, Significantly Outdistancing Other Nominees in All Judging Criteria

SAN FRANCISCO, CA--(Marketwire - October 6, 2009) - Healthline Networks (www.healthline.com), a leading provider of intelligent health information services, today announced that its flagship web property, Healthline.com, has been chosen by the Web Marketing Association as the Best Health Care Web site in its 2009 WebAward Competition.

WebAward entries were judged on seven criteria; design, innovation, content, technology, interactivity, copywriting and ease of use. Healthline.com outscored the industry and WebAward average in all seven categories by a substantial margin.

Judges commended Healthline.com as a "well designed and easy to use site that provides users with a wealth of information easily found." Another judge noted approvingly that "the level of interactivity as well as quality of information is excellent." Out of a possible score of 70, Healthline.com achieved a 65.5, tops in the Health Care Web site category. As a result, Healthline Networks will receive the 2009 WebAward for Outstanding Achievement in Web Development.

"We are delighted that Healthline has been recognized for excellence across the key dimensions that drive better health literacy," said West Shell III, chairman & CEO of Healthline Networks. "Having developed and proven these innovative search, content and advertising services on Healthline.com, we continue to proliferate our approach to the delivery of intelligent health information across the Web, now syndicating these services across 46 top-tier partners and helping more than 50 million consumers manage their search for health information each month."

Considered the premier Web-based awards competition, the WebAwards annually selects the best web sites in 96 different industries in recognition of their status as a standard of excellence in site development. Award nominations come from interactive agencies and marketing departments in more than 47 countries around the world. Past winners include web sites as varied as British Airways, US Navy, National Geographic, UPS's Whiteboard, and Harry Potter and the Order of the Phoenix.

About Healthline Networks

Healthline Networks is a leading provider of intelligent online health solutions, enabling more than 50 million consumers each month to make more confident, informed healthcare decisions. The company's proprietary semantic healthcare taxonomy, the largest of its kind, powers a suite of intelligent health search, content and advertising services. Combining advanced search technology with deep medical expertise, Healthline partners with a network of over 40 trusted destination sites that include publishers, portals, search engines, employers and health plans. Headquartered in San Francisco, Healthline is backed by Aetna, GE/NBCU's Peacock Equity Fund, JHK Investments LLC, Kaiser Permanente, Mitsui & Co., Ltd., Reed Elsevier, U.S. News & World Report, and VantagePoint Venture Partners. For more information, please visit www.healthline.com.

About the Web Marketing Association

The Web Marketing Association is working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of Web site development and marketing on the Internet. Since 1997, the Web Marketing Association's annual WebAward Competition has been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its thirteenth year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide. For more information, please visit www.webaward.org.

Contact Information

  • Press Contact:
    Bill McGee
    Senior Vice President, Corporate Marketing
    Healthline Networks
    415-281-3113
    Email Contact