SOURCE: Bosch home appliances

Bosch home appliances

December 15, 2015 12:00 ET

Healthy Living Expert Danny Seo Named Bosch Home Appliances Brand Ambassador

IRVINE, CA--(Marketwired - Dec 15, 2015) - Bosch home appliances, the premier European kitchen design brand, is proud to announce an exciting new partnership with America's foremost expert on modern, healthy living, Danny Seo. In this role, Danny Seo will work with the appliance leader to showcase how its award-winning, modern and thoughtfully designed kitchen appliances use advanced technologies to help Americans live a healthier, simplified lifestyle. Through the partnership, he becomes the first official Brand Ambassador for Bosch home appliances in the US.

"We're thrilled to welcome Danny Seo to the Bosch home appliances family," said Dan Kenny, director of brand marketing for Bosch. "Danny Seo is at the forefront of the healthy living movement in this country, and his perspectives on achieving a healthy lifestyle align perfectly with our brand values."

For Danny, transforming the way Americans approach healthy living is more than a profession, it is a way of life. Danny shares this passion and expertise as the editor in chief of his own namesake magazine, Naturally, Danny Seo, which is read by more than 3.5 million people every year. With an emphasis on designing appliances that are "Invented for Life," Bosch is proud to help consumers incorporate this movement into their kitchens.

"It's truly an honor to work with a brand that design-forward consumers recognize and trust, like Bosch," said Danny Seo. "The brand's use of modern design philosophies to offer simple solutions that help make life easier is something I strongly believe in, and it's one of the reasons I've always included Bosch in my own kitchen."

As part of the partnership, Danny Seo will participate in various Bosch digital and traditional media programs, as well as trade and consumer events throughout 2016. His first brand appearance will take place at Design & Construction in Las Vegas, where he will serve as a spokesperson and lead a presentation at the Bosch booth (#C3837) about the role of design in leading a healthy lifestyle.

About Bosch
Bosch home appliances is part of BSH Home Appliances Corporation, a wholly-owned subsidiary of BSH Hausgeräte GmbH, based in Munich, Germany. As part of the largest manufacturer of home appliances in Europe, and one of the leading companies in the sector worldwide, Bosch has been selling high performance German-engineered appliances in the United States since 1991. Known nationwide for raising the standards in quietness, efficiency and design for appliances, Bosch frequently receives top ratings in leading consumer publications and received awards from ENERGY STAR for eight consecutive years, from 2007-2014. With U.S. headquarters in Irvine, Calif., the company also operates manufacturing facilities in La Follette, Tenn. and in New Bern, N.C., housing state-of-the-art factories for dishwashers, ranges, ovens and cooktops.

For more information about Bosch, visit www.bosch-home.com/us, like Bosch at Facebook.com/BoschAppliances or connect on Twitter @BoschAppliances.

About Danny Seo
Through his namesake magazine Naturally, Danny Seo, nationally syndicated column, products, books and television programs, lifestyle expert Danny Seo has shared his creative ideas for over 20 years to become the country's leading authority on modern, healthy, eco-friendly living. The Danny Seo portfolio includes a full line of Danny Seo home, kitchen and decorative products sold in over 4000 stores; "Do Just One Thing," a nationally syndicated column that appears in over 500 newspapers; and Danny Seo Philosophy organic wines. Naturally, Danny Seo is a quarterly print magazine with a rate base of 350,000 with over 3.5 million readers per issue and covers food, home, fashion, beauty, travel and crafts following Danny's simple mantra "where style meets sustainability." Naturally, Danny Seo was recently named "one of the hottest magazine launches to the year" by the Media Industry Newsletter. A television show also called "Naturally, Danny Seo," will debut Fall 2016. Follow Danny on Twitter and Instagram @dannyseomag.

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