SOURCE: Heathrow Natural Food & Beverage, Inc.

December 20, 2010 09:30 ET

Heathrow Natural Food & Beverage, Inc. Year End Update

LAKE MARY, FL--(Marketwire - December 20, 2010) - Heathrow Natural Food & Beverage, Inc. (PINKSHEETS: HRNF) would like to update its shareholders relative to the state of the business and expected results for 2011. Test market results for Acai Plus & Resveratrol Plus with various retail partners over the past three months have exceeded projections. The company expects to ship over three million dollars in production orders to five retailers in the 1st quarter of 2011. Also, the company has expanded its product line with the addition of Maqui Berry Plus and Immune Boost Plus. Both products will be available in 2nd quarter 2011.

The previously announced share buyback will continue in earnest in 2011 as revenues allow. In fact, Heathrow Natural Food & Beverage, Inc. has upgraded its 2011 revenue projections to $10 - $12 Million across all product lines. The goal of the share buyback is to reduce the outstanding shares to 10 million. We feel we can achieve this objective by mid-year 2011.

"We have achieved many milestones in 2010 which will set in motion a very prosperous 2011 for the company and its shareholders," said Michael Pagnano, CEO Heathrow Natural Food & Beverage, Inc. "Our products have been well received and we are well positioned to continue with unprecedented growth with our retail partners. We also plan on adding several new retail partners for 2011 and beyond," Mr. Pagnano went on to say. We wish all of our customers and shareholders a Happy & Healthy Holiday season and New Year.

About Heathrow Natural Food & Beverage, Inc.:

Heathrow Natural Food & Beverage, Inc. (HNFB) is the producer of the Heathrow Natural Super Food Brand of Functional Chewing Gums which includes several Super Foods such as Acai & Resveratrol. HNFB is part of the $100 Billion Wellness Industry, which is growing at 10% per year.

Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.

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