SOURCE: Heineken N.V.

March 30, 2012 02:39 ET

Heineken N.V. Successfully Prices US$ 750 Million of 10-Year U.S. Notes

AMSTERDAM, THE NETHERLANDS--(Marketwire - Mar 30, 2012) - Heineken N.V. announced that it has successfully priced 10-year Senior Notes for a principal amount of US$ 750 million with a coupon of 3.40%. The Notes will be issued pursuant to Rule 144A and Regulation S under the Securities Act of 1933. With this transaction, HEINEKEN has taken advantage of the strong current credit market conditions and benefited from the solid investment grade Baa1 and BBB+ ratings recently assigned to the company by Moody's Investor Service and Standard & Poor's, respectively.

Following the successful issuance of EUR 1.35 billion of Euro Notes on 12 March, the U.S. Notes priced yesterday further improve HEINEKEN's debt maturity profile and enhance the diversification of its funding sources. The proceeds will be used for general corporate purposes, which may include the retirement or redemption of other debt.

Legal information:
The U.S. Notes offered in the private placement have not been registered under the Securities Act of 1933, as amended (the "Securities Act") or any state securities laws. As a result, they may not be offered or sold in the United States or to any U.S. persons, except pursuant to an applicable exemption from, or in a transaction not subject to, the registration requirements of the Securities Act. Accordingly, the U.S. Notes are being offered only to "qualified institutional buyers" under Rule 144A of the Securities Act or, outside the United States, to persons other than "U.S. persons" in compliance with Regulation S under the Securities Act. A confidential offering memorandum, dated today, has been made available to such eligible persons. The offering is being conducted in accordance with the terms and subject to the conditions set forth in the offering memorandum. This news release is neither an offer to sell nor a solicitation of an offer to buy, nor shall there be any sale of, these securities in any jurisdiction in which such offer, solicitation or sale would be unlawful.

Editorial information:
HEINEKEN is a proud, independent global brewer committed to surprise and excite consumers with its brands and products everywhere. The brand that bears the founder's family name - Heineken® - is available in almost every country on the globe and is the world's most valuable international premium beer brand. The Company's aim is to be a leading brewer in each of the markets in which it operates and to have the world's most valuable brand portfolio. HEINEKEN wants to win in all markets with Heineken® and with a full brand portfolio in markets of choice. The Company is present in over 70 countries and operates more than 140 breweries with volume of 214 million hectolitres of group beer sold. HEINEKEN is Europe's largest brewer and the world's second largest by revenue. HEINEKEN is committed to the responsible marketing and consumption of its more than 250 international premium, regional, local and specialty beers and ciders. These include Amstel, Birra Moretti, Cruzcampo, Desperados, Dos Equis, Foster's, Heineken, Newcastle Brown Ale, Ochota, Primus, Sagres, Sol, Star, Strongbow, Tecate, and Zywiec. Our leading joint venture brands include Cristal, Kingfisher, Tiger and Anchor. In 2011, revenue totaled EUR 17.1 billion and EBIT (beia) was EUR 2.7 billion. The number of people employed is around 70,000. Heineken N.V. and Heineken Holding N.V. shares are listed on the Amsterdam stock exchange. Prices for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA and HEIO NA and on the Reuter Equities 2000 Service under HEIN.AS and HEIO.AS. Most recent information is available on HEINEKEN's website: www.theHEINEKENcompany.com.

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