SOURCE: hi5

hi5

May 05, 2009 09:03 ET

hi5 Launches Instant Messaging Service for Its 60 Million Monthly Users

hi5 IM Enables Real-Time User Communication Around the Globe

SAN FRANCISCO, CA--(Marketwire - May 5, 2009) - hi5, the world's leading social entertainment site, today announced the launch of hi5 IM, an integrated real-time messaging service. Running entirely within the browser with no download required, hi5 IM provides a new way for users to interact with their friends in real-time while browsing profiles, playing games, and interacting with other content on hi5.com.

"This new capability significantly enhances the sense of community and real-time interaction that hi5 users have on our site," said Charles Ying, lead software architect for hi5 IM. "hi5 IM was, by far, the most requested feature from our users, and we see it as foundational to the immersive, interactive experience that hi5 delivers."

The launch of hi5 IM represents an important milestone in enhancing the social entertainment experience for users. IM naturally complements the other content and features of the site, delivering a more participatory online forum for having fun with friends, meeting new people, and collaborating around games, videos and other premium content. Users can now interact in real-time for a much richer, more engaging experience, rather than merely consuming content.

hi5 IM shows users which friends within their network are online, so there is no need to create or maintain a separate contact list. It requires no download or installation to access the IM function. hi5 IM runs directly in any hi5 user's browser. Users can send messages, change their status, write updates, post profile comments, share photos and more in an engaging and efficient manner all from within the hi5.com site.

Reflecting the youthful focus of the site, hi5 IM also enables users to share and express their emotions through animated hi5 "star" emoticons. The star, derived from the hi5 logo, represents a variety of virtual gestures and emotions, such as sad, happy, laughing, crying, playing dead, angry and shy, in a distinctive graphical style. hi5 IM also integrates users' profile photos into the IM contact list so that communication becomes more personalized, discoverable and expressive. hi5 IM is immediately available to users worldwide on hi5.com.

About hi5 Networks

Headquartered in San Francisco, hi5 is one of the world's largest and fastest growing social entertainment sites. Our focus is on delivering a fun, interactive, and immersive social experience online to our users around the world. With over 63 million unique visitors every month, hi5 is a top 20 website globally and the number one social site in dozens of countries across Latin America, Europe, and Asia. The service is available in over 50 languages, delivering localized content, games and other applications to users worldwide. For more information on hi5, visit http://www.hi5.com

Contact Information

  • Contact information:

    Shelley Risk
    Horn Group for hi5
    (415) 905-4037
    Email Contact