SOURCE: Highwire PR

Highwire PR

December 14, 2016 08:30 ET

Highwire Opens Boston Office Led by Technology PR Industry Veteran Ross Levanto

Agency Doubles New York City Staff and Continues Rapid East Coast Expansion

SAN FRANCISCO, CA--(Marketwired - Dec 14, 2016) - Highwire PR, a modern communications agency designed for innovative companies and a 2016 PR Week agency of the year, today announced the opening of a new office in Boston to be led by Senior Vice President Ross Levanto. The agency also reported significant growth in its New York office.

Highwire's growth and expansion follows success representing innovators across many industries, including enterprise technology, IT security, digital health, consumer tech, financial technology and marketing and advertising tech. In less than a year, Highwire has more than doubled its New York headcount and earlier this year moved into 3,000 square feet of space to accommodate up to 30 team members.

"Our clients benefit from insight contributed by PR talent from multiple geographies, including San Francisco, New York, Chicago, and now, Boston," said Kathleen Gratehouse, Highwire principal. "Highwire has long driven PR programs for companies in the northeast and with our east-coast leadership in place, the Highwire approach is even more attractive to companies across technology sectors."

Previously the Boston Technology Practice Lead at MSLGROUP, Levanto brings to Highwire nearly 20 years of experience in B2B technology PR, including innovative work at the intersection of media relations and content marketing.

"Highwire fills a strong need on the east coast for fresh PR perspective by merging proven Silicon Valley PR tactics with on-the-ground expertise in Boston and New York," said Levanto. "The firm offers a differentiated, proven PR service offering that connects results to metrics that matter for our clients -- and we move at a pace that is needed in today's market."

Boston has long served as a cradle for innovation. Easy access to capital combined with a steady stream of innovations from the area's colleges and universities has resulted in numerous important technology advancements, and an early 2016 Bloomberg ranking of the most innovative states placed Massachusetts first, with California a very close second.

To learn more about Highwire, please visit www.highwirepr.com

About Highwire PR
Highwire is a modern public relations agency designed for disruptive companies. Our roots in journalism and Silicon Valley give us the drive, imagination and experience to create meaningful business results for our clients through smart communications programs. Highwire serves the spectrum of technology clients from consumer apps to cloud infrastructure, healthcare IT to security, as well as consumer from offices in San Francisco, Chicago, New York and Boston along with strong partnerships around the world. For more information, please visit www.highwirepr.com or @highwirepr.

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