SOURCE: 3VR Security, Inc.

3VR Security, Inc.

March 17, 2010 08:00 ET

Hilton Americas-Houston Deploys Intelligent Surveillance and Search From 3VR to Improve Security and Customer Service

Houston's Largest Hotel Uses Video Analytics and Search to Improve Safety and Security, Fight Fraud and Improve Customer Service

SAN FRANCISCO, CA--(Marketwire - March 17, 2010) - 3VR Security, Inc., the leader in intelligent surveillance and search, today announced that Hilton Americas-Houston, the largest hotel in Houston, Texas, has deployed 3VR technology to enhance their surveillance systems and provide guests with service and safety unprecedented in the hospitality industry.

Despite the extensive number of surveillance cameras installed by hotels, retailers and other organizations, for most security personnel, the captured footage is largely useless. The data piles up and security teams must sift through hundreds of hours of video when they need to find footage relating to an incident -- a very time-consuming and unproductive task. The 3VR platform is the first solution that makes it possible to find relevant footage in seconds rather than hours and get real value from surveillance, using technology that indexes and structures the video, making it searchable, organized and manageable. Trusted integrator ADT brought 3VR's technology to Hilton, realizing the impact that searchable surveillance could have on the hotel's ability to locate and use data.

The 24-story, 1,200-room hotel, located in downtown Houston, is the city's largest conference hotel with over 91,500 square feet of meeting space. With 3VR's cutting-edge surveillance technology, Hilton is able to guarantee industry-leading guest safety and security, contributing to its current position as the number-one conference hotel in Houston. 3VR's sophisticated facial recognition, license plate recognition and advanced motion analytics combine with 3VR's superior video quality to enable the hotel to identify and investigate in ways that were not possible before. For example, hotel security staff have established a watchlist to help them monitor individuals who frequent the hotel but are not guests or employees. Alerts can notify security staff of a person's arrival on the premises and improve situational awareness throughout the hotel.

"I have been in hotel security since 1990 and never seen anything that is able to do the things 3VR technology does," said John Alan Moore, Director of Security & Life Safety at Hilton Americas-Houston. "It is light years ahead of the DVR we previously had installed, we are getting over 90 percent accuracy for facial recognition -- it can do things we had never even thought about. Not only is it immensely valuable from a security standpoint, but it has also empowered us to take hotel customer service to the next level. We want to blow our guests away with our quality of service and are lucky to be the first hotel in Houston to use 3VR."

Improving Customer Service

Serving 624,618 guests per year, the hotel also employs the 3VR system to ensure the best possible service for their customers. For example, Hilton locates lost guests or their possessions by using 3VR's facial, color, directional and object search capabilities. Recently hotel staff were able to find a misplaced suitcase within minutes by pinpointing surveillance footage of the luggage entering the hotel and then following its path by searching based on color and object.

"In a hotel as large as ours, it's hard to locate a person, let alone a suitcase," said Moore. "3VR helps us find the needle in the haystack."

Hilton has also extended the use of 3VR to ensure timely and quality valet service. If guests experience a long wait time or vehicle damage, video footage of the incident can be instantly located using 3VR's search and license plate recognition features to determine exactly what happened so hotel representatives can react accordingly. Additionally, the hotel will soon be integrating 3VR with their reservation and front of house systems so that staff can prepare in advance for VIP arrivals and requests. They will also be using 3VR's people counting functionality to identify customer traffic, flow and peak times for specific areas -- unprecedented offerings in the hospitality industry.

Fighting Fraud and Loss

3VR also provided Hilton with new abilities to identify and address fraud at the hotel, including employee time theft monitoring and prevention. With more than 700 employees and an annual payroll of more than $16 million, employee time theft has a significant impact. With their previous DVR system, it was so time-consuming to crosscheck timecard exceptions and verify that employees were on site when they claimed to be, that employee time theft was nearly impossible to avoid. Now these crosschecks take no more than a few minutes, allowing the hotel to crack down on the practice of requesting time adjustments and save money that previously they had not had the means to recoup.

"We've worked hard to build a solution that provides the utmost value to all our customers," said Al Shipp, CEO, 3VR. "We're excited to see Hilton Americas-Houston using 3VR to not only enhance their security systems but to take customer service in the hospitality industry to the next level. Their commitment to giving their guests the best experience possible is inspiring and we are proud to help facilitate that."

About Hilton Americas-Houston
Directly connected to the George R. Brown Convention Center, the Hilton Americas-Houston contains the city's largest number of guestrooms, ballrooms, hotel meeting space, and the most technologically advanced services available under one roof. Conveniently situated between Toyota Center and Minute Maid Park, this AAA Four Diamond rated hotel boasts 1,200 luxuriously appointed guestrooms, 91,500 square feet of flexible meeting space, two restaurants, lobby bar, coffee emporium, and full service spa and health club. For more information about the company, please visit

About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For more than 90 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,500 hotels in 81 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton, Doubletree, Embassy Suites Hotels, Hilton Garden Inn, Hampton Inn & Suites, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, please visit

About 3VR
3VR Security, Inc. is the global leader in Intelligent Surveillance and Search (ISS) -- a faster, more reliable, and less expensive way to fight crime, ensure people's safety, and improve business efficiency. With 250 billion hours of video captured every year in the U.S., the award-winning 3VR Intelligent Surveillance Platform makes it possible to efficiently mine and manage it. 3VR is the security standard for hundreds of global customers, including leading banks, retailers, governments and law enforcement agencies that rely on 3VR to ensure security, safety, and peace of mind for their customers. Learn more at

Contact Information

  • Media Contacts

    Whitney Glockner
    3VR Security, Inc.
    +1 415 874 2527

    Dana Zemack or Virginia Zimpel
    +1 415 625 8555