SOURCE: Food & Drink Digital

Food & Drink Digital

January 21, 2011 16:15 ET

The History Behind the Most Popular Fast Food Franchises Is Discussed in the January Issue of Food and Drink

SAN DIEGO, CA--(Marketwire - January 21, 2011) - Food & Drink Digital, a top digital media source for global food and drink news and information reaching over 155,646 C-Level executives and more than 49,814 companies worldwide announces the launch of its newly developed Front of Book story featuring the history behind three of the most popular fast food franchises.

This article includes a brief, yet detailed account of how Taco Bell, McDonald's and Burger King got started.

"McDonald's restaurants have been around since the 1930s consisting of car-hop drive-ins started by Ray Kroc. The menu was simple: hamburgers, cheeseburgers, French fries, shakes, soft drinks, and apple pie. By 1954, the carhops were eliminated to make McDonald's a self-serve operation, with no tables to sit at, no jukebox, and no telephone. The goal was to have McDonald's attract families rather than just teenagers," the article says. Read the full article here.

About Food & Drink Digital

Food & Drink Digital is a pioneering digital media site for food and drink professionals and executives, featuring all aspects of managing a production based environment. Food & Drink Digital covers solutions that enable global businesses to improve the way they manage their operations, people, technology and supply chains. Through its digital magazine, online website, daily news and weekly e-newsletter, Food & Drink Digital helps executives stay up-to-date with the most fundamental operational issues in this demanding and ever more competitive global business sector.

Food and Drink Digital is headquartered in San Diego, California, with additional offices in Boston, Toronto, Mumbai and Norwich, England. For more information, contact 760-827-7800 or visit http://www.foodanddrinkdigital.com/

Contact Information

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    Laura Canter
    Food & Drink Digital
    Telephone: (760) 827-7141
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