HIT Technologies Inc.

HIT Technologies Inc.

June 14, 2016 08:00 ET

HIT Technologies Announces Partnership With Discovery's SHARK WEEK

VANCOUVER, BRITISH COLUMBIA--(Marketwired - June 14, 2016) -

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HIT Technologies Inc. (TSX VENTURE:HIT) ("HIT" or the "Company"), designs, develops, manufactures and distributes the world's most advanced adventure products for iPhone under the brand HITCASE, is taking the iPhone, encased in the high-performing waterproof HITCASE PRO, to new depths. The Vancouver-based team will facilitate a social livestream shark dive to be broadcast on the Shark Week and Hitcase Facebook pages during Shark Week. Shark Week kicks off Sunday, June 26th on Discovery.

The underwater livestream will be hosted by Team Hitcase with shark ecologist and filmmaker Rob Stewart, director of the film Sharkwater, who will wear a mounted Hitcase while free diving off the coast of Florida in known shark habitat. With beautiful colour accuracy, super fast focusing, and the ability to film in 4K and with multiple frame rate options, iPhone lets filmmakers capture and create stunning, pro-level content. Equipped only with his Hitcase protected iPhone 6s, Stewart will stream his free dive with the Sharks to multiple social media platforms, reaching Discovery Channel fans viewers using Facebook Live and Twitter's Periscope on Thursday, June 30th.

To celebrate this first of a kind Livestream, HITCASE is offering a Limited Edition Shark Week branded Hitcase Pro+ for iPhone, available June 13. "We're unbelievably excited to take millions of people on a dive with sharks realtime, something they can watch in their living room but still be there in person to discover and connect with these beautiful and intense creatures. It's amazing to be a part of such a significant broadcast and to partner with Discovery to reach so many people," said HITCASE Founder and CEO Brooks Bergreen. "Over the years Shark Week has become a culturally significant event with programming that both inspires and educates. Now, using HITCASE PRO, we can bring viewers along for the underwater thrill ride using the same camera phone that so many of them have in their own pockets."

As proud supporters of the ocean advocacy group Oceana, HITCASE encourages all Shark Week viewers to get actively involved in the non-profit's global shark conservation campaigns by going to oceana.org/join.

About Discovery Channel

Discovery Channel, (NASDAQ:DISCA) the flagship network of Discovery Communications, is devoted to creating the highest quality entertainment in the world and remains one of the most dynamic networks on television. We provide an engaging and insightful line-up of high-quality non-fiction entertainment. Our shows span blue-chip nature, science and technology, ancient and contemporary history and adventure, as well as cultural and topical documentaries. First launched in 1985, Discovery Channel is the #1 international channel in Asia-Pacific, reaching over 230 million viewers every month, and the leading regional channel across Asia-Pacific among the Affluent.

For press-related enquiries, please email marketing_DNAP@discovery.com

About HIT Technologies Inc.

HIT Technologies Inc. (TSX VENTURE:HIT) develops and markets a portfolio of products under the brand HITCASE® that transform Apple iPhones into mountable high-performing, weather- and shock-resistant video cameras. Both its, flagship product, HITCASE® PRO and HITCASE SNAP allow users to easily capture action photo and video content hands-free, using a variety of HIT Technologies' patented Railslide® mounts that attach to virtually any surface. Swappable lenses and accessories provide a variety of perspectives otherwise unattainable. HIT Technologies is headquartered in Vancouver, British Columbia, Canada. For more information about HITCASE, visit www.HITCASE.com. Search #hitcase on Instagram to see some of the amazing images created by HITCASE customers.

For press-related enquiries, please visit http://www.hitcase.com/press

About Rob Stewart and Sharkwater

Rob Stewart is a biologist, activist and filmmaker known for two of Canada's biggest theatrical documentaries - Sharkwater and Revolution - winners of more than 50 international awards. Sharkwater is credited as igniting the movement to protect sharks from shark fin soup, was seen by more than 124 million people and resulted in government policy changing to ban the practice of finning. Stewart's third film Sharkwater Extinction is in production and scheduled for release in September 2017. Stewart is also founder of United Conservationists - creators of the Fin Free and Shark Free movements. www.sharkwater.com and finfree.org

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