July 03, 2008 07:00 ET

HLS Continues to Grow

PARSIPPANY, NJ--(Marketwire - July 3, 2008) - HLS, the founding CommonHealth medical-education unit, today announced two promotions and four new hires.

CommonHealth ( is the world's leading healthcare-communications network and a WPP (NASDAQ: WPPGY) ( company.


Gregg Machak has been promoted from vice president, creative services, to senior vice president, creative services. In his new post, Mr. Machak will oversee the creative team, including graphic design, creative resources, production and program coordination. Mr. Machak has been with HLS for twenty years.

Joseph Maranzani has advanced from program director to senior program director. Mr. Maranzani will oversee the development and execution of a variety of medical education programs and act as a liaison between HLS and its clients. Mr. Maranzani has been an HLS employee for five years.

New Hires

Eileen Gutschmidt joins HLS as vice president, account director. Ms. Gutschmidt will supervise the strategic development of medical education initiatives, including publication and multi-media communication plans for multiple brands. Prior to coming to HLS, Ms. Gutschmidt worked as an account director for Quintiles Transnational, a healthcare communications company located in Parsippany.

Laura Kahn joins HLS as a publications director. In this role, Ms. Kahn will work with the account team to manage the overall development and delivery of publications. Most recently, Ms. Kahn was a senior client service manager at Advogent, a healthcare communications company located in Wayne.

Mindy Aratow comes to HLS as a program director. Ms. Aratow will be responsible for directing the development and implementation of educational programs. Previously, Ms. Aratow was employed as a program director at Davids Productions, a medical education company in Boonton.

Samantha Cappuccino-Williams comes to HLS as a managing editor. In this position, Ms. Cappuccino-Williams will be responsible for writing and editing medical content. Previously, Ms. Cappuccino-Williams worked as a medical writer and editor at Ogilvy Healthworld Medical Education, a healthcare communications group and WPP sister company of CommonHealth located in New York City.

CommonHealth comprises HLS, Altum, Carbon, CommonHealth London, CommonHealth Paris, Conectics, Earthborn, EvoLogue, Ferguson, MBS/Vox, Noesis, ProCom, Qi and Solara. The organization also maintains numerous partnerships both within and outside of the WPP network of companies.

Contact Information

  • Contact:
    Beth Paulino or Kerianne McGuire
    (973) 352-1000