SOURCE: Winning Brands Corporation

February 22, 2008 09:46 ET

Holland America Line Installing SMART™ Wet Cleaning on 3 More Ships

ms Zuiderdam, ms Oosterdam and ms Westerdam Brings Total to 11 Cruise Ships

BARRIE, ON--(Marketwire - February 22, 2008) - Winning Brands Corporation (PINKSHEETS: WNBD) (FRANKFURT: WMU) reports that orders have been placed with Winning Brands' Solvent Free Solutions Team for the installation of its SMART™ Wet Cleaning System on Holland America Line's ms Zuiderdam, ms Oosterdam and ms Westerdam. All 3 ships are Holland America Line "Vista-class" ships and as such embrace the latest industry and environmental technologies.

Holland America Line is a leader in converting its cruise ships to an environmentally friendly alternative to on-board dry cleaning. The new system, SMART™ Wet Cleaning, does not use the solvent commonly associated with dry cleaning, Perchloroethylene (Perc) but uses environmentally gentler cleaning agents and clean water instead. The conversion is part of an ongoing commitment by Holland America Line toward excellence in all fields of operation. These conversions will be the 9th, 10th and 11th Holland America Line cruise ships to adopt the SMART™ Wet Cleaning System. The system is comprised of professional wet cleaning equipment from Miele, finishing equipment from Viet and the SMART™ Wet Cleaning Solutions from Winning Brands Corporation. The cleaning agents are environmentally advanced in that they permit processing "Dry Clean Only" garments by utilizing clean water instead of hazardous solvents. The system is considered a breakthrough in convenience, safety and comfort for professional garment cleaning and is capable of processing all garments on board. The 3 ships together are rated for a combined passenger and crew count of 8,012 people.

Winning Brands Corporation developed and manufactures the SMART™ Wet Cleaning Solutions. The solutions to be used on board for these installations will be produced for Winning Brands at the Grand Rapids, Michigan facility of Surefil LLC. Winning Brands' mission is to replace hazardous chemicals in widespread use with safer alternatives. SMART™ Wet Cleaning products are distributed by Solvent Free Solutions, Inc.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. SMART™ Wet Cleaning Solutions is trademark of Solvent Free Solutions Inc.

Contact Information

  • Information:
    Winning Brands Corporation
    Office Direct (705) 737-4062
    11 Victoria Street, Suite 220A
    Barrie, Ontario, Canada L4N 6T3

    Solvent Free Solutions Inc.
    41 Amelia Crescent
    Belwood, Ontario, Canada N0B 1J0
    Toll Free: 1-866-300-8042
    Phone: 1-519-787-7416