SOURCE: Winning Brands Corporation

March 06, 2008 13:20 ET

Home Depot Expands Listing of Winning Colours® Stain Remover

New 4oz Handy Size to Be Added to The Home Depot Canada National Chain

BARRIE, ON--(Marketwire - March 6, 2008) - Winning Brands Corporation (PINKSHEETS: WNBD) (FRANKFURT: WMU) reports the expansion of its product listings with The Home Depot to include the newer 4oz (125 mL) "Handy Size" package of Winning Colours® Stain Remover across Canada.

Consumer acceptance of Winning Brands' leading stain removing product is strong and growing, prompting retail partners to consider how to more fully meet consumers' needs. The convenience and portability of the small "Handy Size" permits the display of Winning Colours® Stain Remover in more locations within the stores for spontaneous purchase decisions by consumers. The move by The Home Depot coincides with the recently enhanced television advertising campaign by Winning Brands which is increasing awareness of Winning Colours® Stain Remover within the targeted market. Winning Brands is developing experience with the cost/benefit ratio of TV advertising keyed to market zones in order to create statistically projectable sales growth for additional markets in the future.

Winning Brands Sales Management, Patricia Miles and Lorne Kelly are quick to give credit for this important decision by The Home Depot, and its affirmation of the Winning Colours® Stain Remover brand to Winning Brands' distribution partner Dynamic Paintware and Home Depot itself. "Our partners are responding to Winning Brands' initiatives with enthusiasm -- for which we are very grateful," states Winning Brands' National Sales Manager Patricia Miles. "Things are rolling smoothly for the Winning Colours® Stain Remover roll-out across North America," adds Lorne Kelly, Snr. VP of Winning Brands. "If you look down a road and see that you are making steady progress along the way, it's no great mystery where you are going to end up -- and it's looking very good for Winning Colours®," Kelly concludes. Winning Brands is targeting Winning Colours® Stain Remover to become North America's favourite stain removing product.

Winning Brands Corporation manufactures Winning Colours® Stain Remover for consumer and commercial use as an eco responsible alternative to traditional solvents. Production takes place at the Grand Rapids, Michigan facility of Surefil LLC. Winning Brands' full product range includes a variety of advanced cleaning solutions, such as its non-toxic SMART™ Wet Cleaning Solutions alternative to Perchloroethylene used in Dry Cleaning, KIND™ Laundry Products and CLEAN1™ -- the first choice in outdoor cleaning. The company's mission is to replace hazardous chemicals in widespread use with safer alternatives. The initial focus is on cleaning products.

Certain statements in this news release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Winning Colors®, Winning Colours® is a Registered Trademark of Niagara Mist Marketing Ltd. KIND™ and CLEAN1™ are trademarks of Niagara Mist Marketing Ltd. SMART™ is a trademark of Solvent Free Solutions Inc.

Contact Information

  • Information:
    Winning Brands Corporation
    Office Direct (705) 737-4062
    11 Victoria Street, Suite 220A
    Barrie, Ontario, Canada L4N 6T3