November 11, 2013 04:47 ET

Home Retail Group to Use DecisionMetrics' Multi-Bureau Decisioning Solution

LEEDS, UNITED KINGDOM--(Marketwired - Nov. 11, 2013) - Leading provider of multi-bureau analytics and decision technology, DecisionMetrics (part of Callcredit Information Group), has today (11th November 2013) announced that the Home Retail Group, the UK's leading home and general merchandise company has signed agreements to deploy its full multi-bureau decisioning solution - DecisionStrategy.

DecisionStrategy will be used by the retailer's financial services division to process new credit applications for both its Argos and Homebase brands.

The solution will seamlessly integrate into all of the retailer's sales channels and back office systems, allowing it to undertake credit searches from more than one credit bureau, de-duplicate the results and consolidate them into one single credit report. DecisionStrategy will then use its sophisticated scoring capabilities to assess the application against bespoke applicant characteristics and scorecards. The resultant increase in both applicant match rates and data volume enables more robust credit decisions and an increase in acceptance rates, together with reduced levels of credit risk and over-indebtedness.

Gary Scott, Managing Director of DecisionMetrics commented, "We are delighted to be able to deliver this fundamental project for Home Retail Group, which was won against tough competition. Our multi-bureau decisioning software is unique in the marketplace and will provide Home Retail Group with the ability to grow their credit business in a prudent way and provides a far more flexible environment to adapt to future changes".

David Twigg, General Manager Home Retail Group said "The project is part of our significant investment in further enhancing our digital capabilities. This system will give us true 24/7 decisioning and allow us to draw data from any combination of the three major credit bureaux thereby providing many advantages in terms of increased capability to verify prospective customers, improved credit decisions, ability to construct a more comprehensive picture of an individual's future payment performance and the assessment of overall level of affordability.

About DecisionMetrics -

DecisionMetrics is an analytical/software solutions business and is one of many complementary businesses that form Callcredit Information Group. Whilst part of the Group, DecisionMetrics operates independently and is the UK market leader in the provision of decisioning systems that use data from multiple credit bureaux and other external data sources together with providing clients with impartial advice and the opportunity to make best collective use of the different data and value added services available from different credit bureaux.

In addition to decisioning systems, DecisionMetrics provides scorecards, affordability models, consultancy and portfolio monitoring solutions. For international markets, DecisionMetrics additionally provides a Data Gateway solution that seamlessly integrates with multiple data sources so that relevant, timely and accurate data can be made available to a client's decision process.

About Callcredit Information Group -

Callcredit Information Group's leading approach to deploying consumer information brings together experts across the fields of credit referencing, marketing services, interactive solutions and consultative analytics to provide clients with a range of innovative and effective products to discover new customers and to engage with current customers to optimise and increase profitability.

Products include award-winning fraud verification tools and database solutions to positively verify consumers, global operations to help expand businesses into new markets, digital solutions to improve the overall journey consumers make during interaction with a brand, customer handling to ensure consumer satisfaction at all levels and consumer marketing data and segmentation to improve understanding and targeting of customers and prospects.

Callcredit also offers products to assess a customer's credit risk and affordability and its experts in collections and recoveries provide tailored debt recovery and tracing tools. The company's market analysis and network planning function helps organisations develop profitable retail networks, and its tools in multi bureau, analytics and metrics work to provide fully assessed bureau data.

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