SOURCE: Home Skinovations Ltd.

Home Skinovations Ltd.

August 13, 2009 09:15 ET

Home Skinovations' Silk'n SensEpil™ for Hair Removal the Future of Beauty Is Here

NEW YORK, NY--(Marketwire - August 13, 2009) - Silk'n SensEpil™, the breakthrough at-home beauty device that puts the power of long-term hair removal in the palm of women's hands was featured at an industry beauty breakthrough event on August 4th with a presentation by prominent Washington, D.C. dermatologist, Dr. Tina Alster. Dr. Alster's presentation offered a look at the leading DIY at-home beauty devices with a focus on the most effective beauty tools for tomorrow.

Silk'n SensEpil, which uses Home Skinovations Ltd.'s safe and proprietary Home Pulsed Light (HPL™) to achieve long-term hair removal at home, was presented as the future of home use beauty devices for hair removal. The company's patented Home Pulsed Light™ technology (HPL) brings nearly two decades of advancements in light and laser technology together in the Silk'n™ brand of light-based systems designed exclusively for safe and effective aesthetic treatments at home. Offering a superior solution for the removal of unwanted hair, Dr. Alster also recognized that HPL™ technology will eventually be used to treat a variety of other aesthetic applications such as skin rejuvenation and acne as well as cellulite, body shaping and tightening.

The event was attended by members of the financial community, retail buyers from prominent department stores and beauty editors and writers from top national women's publications. Priced at an affordable $499.00, this bright pink and aesthetically designed at-home hair removal device is available for purchase online at Silkn.com as well as Sephora in Times Square, Sephora.com and SkinStore.com.

Silk'n SensEpil is affordable and sets a new standard in innovative hair removal. Clinical studies performed by prominent dermatologists and plastic surgeons Dr. Tina Alster of Washington, D.C., Dr. Steve Mulholland of Los Angeles, CA and Dr. James Shaoul of Tel Aviv, Israel have shown a 54% to 65% reduction of hair on the arms, legs and bikini area over the course of initial three months of use.

HOME SKINOVATIONS LTD. is a private company founded in Israel in June 2006, with a mission to develop, manufacture and distribute the safest and most effective home-use aesthetic devices and products. Its team of skilled scientists, engineers and management and marketing executives have a successful track record of introducing innovative light-based and laser products to the global aesthetic devices market.

Home Skinovations is also collaborating to bring SunSoul® cosmetextiles to consumers. SunSoul is therapeutic apparel for skin issues such as rejuvenation, sun damage and blemishes. SunSoul's revolutionary fabric amplifies healthy sunlight while blocking harmful ultraviolet rays to harness the sun's rejuvenating and therapeutic benefits, making SunSoul cosmetextiles the first and only of its kind.

For those with questions about Silk'n SensEpil, the company has a customer assistance line (1-877-DO-SILKN -- or -- 1-877-367-4556). For more information about Silk'n SensEpil, readers and viewers can also visit www.silkn.com.

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