SOURCE: HomeFinder.com

HomeFinder.com

May 04, 2011 13:00 ET

HomeFinder.com Announces Partnership With GateHouse Media

Agreement Will Allow the Audiences of 250 GateHouse Media Websites to Directly Search 3.5 Million HomeFinder.com Real Estate Listings

CHICAGO, IL--(Marketwire - May 4, 2011) - In a collaborative effort to expand their network and offer extended accessibility to its users, HomeFinder.com announced a partnership today with GateHouse Media, acting as the single real estate website to fuel the online channels of 250 GateHouse Media websites. This will allow online readers of GateHouse publications like The Rockford Register Star and The Daily Independent the capabilities to not only search for homes in their local market, but also access to the 3.5 million national listings HomeFinder.com displays on their site.

"We were attracted to HomeFinder.com's strength in product development, their commitment to the Real Estate category, and their expanding network of local news sites that drives buyers to property listings," said Bob Birkentall, Director of Real Estate Advertising for GateHouse Media. "Real Estate is a very local business. At GateHouse we couldn't agree more. We look forward to leveraging HomeFinder.com's technology platform to generate measurable results for our local real estate advertisers."

GateHouse Media is the preeminent provider of local content and advertising in the small and midsize markets. GateHouse's portfolio of products includes 494 community publications and more than 250 related websites that reach approximately 10 million people on a weekly basis. Certain of GateHouse's larger markets will be charged with selling HomeFinder.com's products locally to real estate professionals, allowing the paper to bring proven tools to local customers. HomeFinder.com's product set includes enhanced listings, locally targeted media placements and its newly launched Single Property Websites.

"At HomeFinder.com, we believe that it is important to supply compelling real estate content to consumers in every market," said Tim Fagan, President and CEO at HomeFinder.com. "We are excited to expand our network to over 350 newspapers, and power their real estate search." Partnering with GateHouse will allow the fast growing website to drive more local home buyers, searching for homes through their local news source, to real estate listings. This will further deliver value to real estate advertisers. With the addition of GateHouse, HomeFinder.com will continue to bring valuable listing-based content to home buyers through their local newspaper portals.

About HomeFinder.com®
HomeFinder.com has over 10 years of experience as one of the most trusted Web sites for consumers to search for a home and connect with a real estate professional. Distinguished by its inventory of 3.5 million comprehensive property listings and rich content, HomeFinder.com also provides simpler, more valuable online advertising solutions for agents, brokers and builders, combining the brand power of more than 350 local newspaper Web sites with exposure on a national scope, in a platform that tracks every phone call, email and click a consumer makes.

Owned jointly by three leading media companies, Gannett Co. Inc., The McClatchy Co. and Tribune Co., the HomeFinder.com Network includes The Arizona Republic, Chicago Tribune, The Miami Herald, Los Angeles Times and The Indianapolis Star.