SOURCE: HomeInstead Senior Care

October 05, 2006 20:25 ET

HomeInstead Senior Care - America's Oldest Worker

TV/Radio Media Advisory: B-roll/Soundbite Availability

CHICAGO, IL -- (MARKET WIRE) -- October 5, 2006 --


TO:            TV/Radio Producers and Assignment Editors

FROM:          HomeInstead Senior Care and Experience Works

WHEN:          Beginning 4 p.m. (CDT), October 5, 2006

WHAT/WHO:      B-roll and soundbites of America's Oldest Workers,
               including 104-year-old R. Waldo McBurney's birthday party,
               plus Roger Baumgart, president of HomeInstead, winner of
               Outstanding Employer of Older Workers Award from Experience
               Works.

               In addition, senior workers from all 50 states were honored
               and video including their personal stories and their views
               on work is available. They are from the following states:

                 --  Alaska -- Kenneth E. Barrow, 74, CEO/Executive
                     Director, Alpha Omega Life Care, Delta Junction,
                     Alaska

                 --  Colorado -- Frank Parrish, 76, Pan Channel Letter
                     Fabricator, Adcon Sign Company, Johnstown, Colorado

                 --  Florida -- Ann Smith-Thompson, 74,
                     CEO/Founder/Executive Director, The House of Refuge,
                     Orlando, Florida

                 --  Illinois -- Janet Frye, 70, Teller/Bookkeeper, Gerber
                     State Bank. Also informed in farming and historical
                     preservation, Argenta, Illinois

                 --  Minnesota -- Audrey Reisdorfer, 75, Registered Nurse,
                     Worthington Regional Hospital, Worthington, Minnesota

                 --  Nebraska -- Sally Gordon, 97, Assistant
                     Sergeant-At-Arms (legislative aide), Nebraska State
                     Legislature, Lincoln, Nebraska

                 --  New Jersey -- Marvin Schlaffer, 82, Director, Osher
                     Lifelong Learning Institute - Rutgers University,
                     Kendall Park, New Jersey

                 --  New York -- Bernie Oratz, 84, Seafood Salesman,
                     Wegmans Food Markets, Rochester, New York

                 --  Ohio -- Sheldon Gross, 77, President/Owner, Applebrook
                     Design, Beechwood, Ohio

WHERE:         Streaming Windows Media preview
               (http://www.vizedge.net/hi100506.mht)

               MPEG broadcast quality download
               (http://www.vizedge.net/hi100506.mht)


BACKGROUND:    HomeInstead Senior Care, the world's largest provider of
               personal home care for older adults, employs 37,000 workers
               as personal and home care aides, one of the nation's
               fastest-growing occupational segments. The oldest workers
               and outstanding employer awards were given by Experience
               Works, a not-for-profit organization that promotes the
               hiring of older adults.

CONTACT:       Louis Pukelis, for HomeInstead
               Pukelis & Lehrer Communications, Inc.
               Mobile: 312-208-0560 (anytime)
               E-mail: louis.pukelis@message-engineers.com

               To see an interactive version of this release, click here:
               http://www.littleleftyproductions.com/HI100506/

Contact Information

  • Contact:
    Louis Pukelis
    For HomeInstead
    Pukelis & Lehrer Communications, Inc.
    Mobile: 312-208-0560 (anytime)
    E-mail: Email Contact