SOURCE: The Millennium Greenway

The Millennium Greenway

May 18, 2010 09:00 ET

Houston Luxury Apartments Unveil Innovative Apartment Search Site

The Millennium Greenway Launches New Interactive Website, Makes Finding & Leasing an Apartment Online a Breeze

HOUSTON, TX--(Marketwire - May 18, 2010) -  The Millennium Greenway takes apartment hunting to a higher level. The new Houston luxury apartments recently launched an interactive website enabling visitors to find and lease an apartment from anywhere.

Website visitors search descriptive floorplans by number of bedrooms, square footage, building floor, price, or specials. The daily updated database offers virtual real time results for apartment availability.

Taking the search further, visitors can add and rearrange furniture on the floorplans. Using this feature, visitors determine which floor plan meets their specific needs. The interactive search for luxury apartments in Houston also includes up-to-date specials.

Through the easy-to-navigate website, visitors view photos and video and read about amenities of luxury apartment rentals. An interactive Google map is used to locate the apartments in Houston's Greenway Plaza area, plus nearby businesses, restaurants, entertainment and more. After selecting an apartment, renters can lease online and pick up keys during move-in.

"We wanted to make finding and leasing an apartment as convenient as possible for anyone outside the Houston area," said John Caltagirone, a principal with The Dinerstein Companies, who developed and manages The Millennium. "Through our website visitors get a feel for The Millennium Greenway without being here." 

The innovative concept is currently being implemented for all Millennium properties. It was designed and developed by Houston SEO company, Forthea.

"To check current pricing or availability on virtually any apartment property site in the U.S. you're redirected to another 3rd-party website that lacks any interactive features available on the official one," said Forthea President Christopher Pappas. 

"We identified this as a real gap in the apartment search experience," said Pappas. "With the Millennium app you get both real-time pricing and an interactive visual of the complex in one place. To our knowledge there's no other web app in the multi-family space combining these two key features."

About The Millennium:
The Millennium is a national group of luxury apartments developed by The Dinerstein Companies in Houston. The Greenway Plaza apartments became the first Millennium property in Houston.

About Forthea:
Forthea is a Houston SEO company bringing new and exciting approaches to website marketing. Forthea offers web design, SEO, PPC, content development, social media marketing and marketing analysis.