SOURCE: Directory One

Houston Search Engine Marketing Company, Directory One, Sells Real Estate Interests, expands service

December 07, 2010 15:12 ET

Houston Search Engine Marketing Company, Directory One, Sells Real Estate Interests; Sets Sites on Aggressive New Marketing Strategies for Clients

The Leading Houston SEO/SEM Company Revises Portfolio to Provide New Comprehensive Internet Marketing Programs for New and Existing Clients

HOUSTON, TX--(Marketwire - December 7, 2010) - Leading Houston search engine optimization and marketing company Directory One stays ahead in one of the most rapidly evolving industries in today's marketplace by strategically evolving as well -- recently announcing that it will sell real estate holdings in order to improve the company's agility in 2011.

According to Directory One President and CEO Philip O'Hara, the decision to reduce company debt and invest more substantially in innovative new Houston Internet marketing strategies is a return to the fundamental principles on which the company was founded -- helping Houston businesses stand out among competitors and provide the best online marketing strategies and technology available.

"We are getting back to the basics of our business, one-on-one relationships with our customers and custom strategies unique to their business and their needs," said O'Hara.

"This has never been more important than it is today in this time of economic uncertainty. Businesses are operating with minimal resources and navigating through a lot of volatility in the marketplace. We have an insight and the tools to help our clients fully harness the power of their website and online presence -- not only securing their footing in their particular market, but ensuring continued growth," added O'Hara.

Selling the real estate in which O'Hara has invested over the years will allow the company to expand in client services and value-add technology, which includes additional account executives, creative talent and full-service video production.

Directory One has, since opening its doors in 1981 as the leading business directory service in Houston, been the SEO/SEM company to which others have looked within this rapidly changing industry. The company specializes in search-engine sensitive websites and organic search engine optimization -- developing optimized environments successful among search engines and the target audience alike.

To learn more about the changes at Directory One, expanding client services and new search engine resource tools log onto Or, call (713) 465-0051.