Human Equation

Human Equation

June 18, 2014 09:00 ET

Human Equation Acquires Imagine-id

MONTREAL, QUEBEC--(Marketwired - June 18, 2014) -

Editors Note: There is a photo associated with this press release.

Thanks to the good work accomplished over the last few months, Human Equation announces the acquisition of Imagine-id.

Founded in 1993, Imagine-id gained the confidence of loyal customers like Astral Affichage, Yellow, Bikini Village, Panda Shoes and Radio-Canada Sales with advertising campaigns people talk about. Human Equation is proud to contribute now to the success of such prestigious clients.

This acquisition also marks the appointment of Marc-André Garand as the new CEO of Human Equation. During the last 25 years in communications, Marc-André Garand has helped some of the most famous brands excel, both in Quebec and France.

"This acquisition is another step toward the realization of Human Equation's growth plan. We are very pleased to add to our services all the expertise of Imagine-id in visual communication. The addition of a leader like Marc-André Garand to our team will certainly benefit our customers and allow us to better meet their needs," said Andrea Doyon, Founding Partner of Human Equation.

"It is with great pleasure that I accepted to become Chief Executive Officer of Human Equation. Our industry is going through important changes, and our businesses are growing. Therefore, the talents at Human Equation combined with strengths of Imagine-id place us in an ideal position to become a major player in the evolution of our industry," said Marc-André Garand, CEO of Human Equation.

About Human Equation

Human Equation is a digital agency specializing in the development of interactive solutions and multi-platform content strategies. Employing a team of 50 experts, Human Equation works with over 350 medium and large businesses in seven countries around the world. With an investment of over $1.5-million in scientific research and experimental development, the agency has established itself in several high-tech sectors representing personalized communications, artificial intelligence, cyber investigations, alternate reality gaming (ARG), and Gamification.

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