April 23, 2012 13:58 ET

HYFN Joins Facebook® Preferred Marketing Developer Program

Digital Agency Opens Up New York Office to Scale Company Growth

HERMOSA BEACH, CA--(Marketwire - Apr 23, 2012) - HYFN, a preferred custom social application developer for the world's largest brands, has been selected to join the new Facebook® Preferred Marketing Developers Program (PMD). The program recognizes those developers who have built value-added products in one or more of the four key areas -- Pages, Ads, Apps and Insights -- represented by individual badges. HYFN is one of only ten developers worldwide that have been awarded three out of the four badges. To date, about 230 companies in total have been accepted to PMD.

Facebook PMD has recognized HYFN's developed technologies in Page management solutions, services and platforms for building socially enabled integrations, and tools for Page Insights analysis -- products that make social marketing easier and more effective.

"This is a significant milestone for HYFN," said Morgan Harris, Founder and CEO of HYFN. "We're pleased to be a Facebook Preferred Marketing Developer and continue to innovate on social media tools that our clients can use with ease and speed for both their social listening and campaign management needs."

Facebook Marketing API Program and the Preferred Developer Consultant Program merged into the new PMD name change to better represent the various technologies in the Facebook ecosystem and recognize those companies that have developed holistic solutions that extend measurably beyond the functionality of Facebook's native tools. Facebook is the largest global social network with close to 850 millions users.

At the core of HYFN's application development and technology is HYFN8, the company's proprietary custom social media management platform, poised to help leading global brands in retail, QSR and entertainment with their social campaigns. HYFN8 will remain in closed beta until early May when it officially launches.

Along with HYFN's acceptance into Facebook PMD, fueled by new business and existing client growth, HYFN has opened a new office in New York City, its second post after setting up headquarters in Hermosa Beach, CA. The total number of company employees increased from 4 to around 30 people in the last three years. The new office will serve as an expansion for East Coast clients and will be largely comprised of account services, business development and strategy.

"Our revenue growth has doubled year-over-year for the past three years with April being our strongest month yet in company history," said Harris. "This momentum is proof that our business model is resonating with clients looking for solutions to their social strategies. At a time when social is at the core of every business, we're excited to plant roots in New York, an incredible market to help foster that growth."

About HYFN and HYFN8
HYFN is a digital agency specializing in custom social, mobile and web application development for the world's largest brands including Nike, Coke and Disney. HYFN8 is the agency's proprietary social media management solution that helps brands manage their global campaigns with ease and speed. HYFN has offices in Hermosa Beach and New York City. For more information, visit and

Facebook is a registered trademark of Facebook.

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