SOURCE: IC Places, Inc.

IC Places, Inc.

February 22, 2010 09:00 ET

IC Places Partners With Industry Leader FinancialContent Services, Inc. for IC Places Branded On-Demand Stock Market Data for Its 350 City Sites

WINTER PARK, FL--(Marketwire - February 22, 2010) -  IC Places, Inc. (OTCBB: ICPA) is pleased to announce its collaboration with FinancialContent Services, Inc. to provide IC Places branded stock market data, business news and content syndication services for all of the IC Places Network of City Websites.

IC Places Branded Services
Under the agreement, FinancialContent Services, Inc. provides IC Places websites with a business channel solution that integrates with IC Places proprietary content. In an IC Places branded format, users have access to a market summary page that gives them an overview of market activity as well as a summary of the benchmark indexes. For individual securities, visitors have instant access to all the information related to an individual stock, including pricing data, fundamental data, charts, news, financial blogs, financial podcasts, company profiles, SEC filings, historical data, executive biographies, and more. Site visitors can also monitor the performance of their favorite stocks by using the stock watch-list feature all within the IC Places websites.

Monetization
Content is monetized through ad placements within the content areas supplied. The ads are managed by FinancialContent Services. Revenues from advertising is shared between the two companies.

"Maintaining the IC Places brand while offering quality content is the key to an enhanced user experience for our websites," said Steve Samblis, President of IC Places, Inc. "We were looking for a one-stop shop for all our stock market data which we could offer within the IC Places brand. FinancialContent Services was the clear winner in this area. They offer cutting edge content and data to our users which enhances the overall user experience. The key, of course, is to offer this within the IC Places brand. This maintains the continuity and stickiness of our sites."

"We are excited about this partnership opportunity with IC Places to deploy robust financial channels that will attract users to their network of websites," said Wing Yu, CEO of FinancialContent Services. "We are confident in our ability to optimize the overall user experience and to maximize advertising revenues for IC Places."

About IC Places:
(http://www.icplaces.com)
IC Places owns and operates 350 U.S. city websites. Each IC Places city website offers a virtual keyhole view of life in each community. Every unique aspect of a city's social, business, and cultural life is available right at each city's IC Places homepage. IC Places provides the entire community a place to talk, do business and get connected. Businesses are given amazing tools to tell their stories in the best way possible and visitors get unfettered access to businesses, events and people in each city. To see one of the IC Places city sites in action, please visit http://www.icplaces.com/orlando.

IC Places produces several popular weekly video shows watch by millions of people each month through the companies websites and its distribution partners. These shows include The Instant Movie Review, Instant DVD Review, Cooking for Bachelors, 1st Look and IC Sports.

About FinancialContent Services, Inc:

Headquartered in Foster City, California, FinancialContent Services, Inc. is a privately-held company supporting a client base of nearly 250 publishers and serving over 300 million widgets and webpages a month to more than 2000 branded media outlets. The company is backed by Agile Opportunity Fund and Bay Partners.

Safe Harbor Statement

Note: This news release may contain forward-looking statements that involve risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research, regulatory approvals, competition, litigation, and the other risk factors listed from time to time in reports filed by IC Places, Inc. with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of IC Places, Inc as of the date of this release. IC Places, Inc. and its managers and agents undertake no obligation to publicly update any forward-looking statements. 

Contact Information

  • Contact:
    Steve Samblis
    IC Places, Inc.
    407-442-0309
    Email Contact