IDC Unveils Digital Tattoo(TM) Platform IPTV Distribution for DTH Satellite Operators

Attn: Business/High-Tech Editors


OTTAWA, ONTARIO--(Marketwire - April 10, 2012) - International Datacasting Corporation (TSX:IDC) announces the unveiling of the new Digital Tattoo™ suite of products designed to enable direct-to-home (DTH) satellite operators to offer IPTV services at NAB, Las Vegas, April 16-19, 2012.

The IDC Digital Tattoo™ portfolio enables DTH satellite operators to expand their customer base for existing services, and to extend the range of services they offer, by providing cost-effective, Ethernet-based content distribution within Multiple Dwelling Units (MDUs), including apartment buildings, hotels, campuses and gated communities. Ethernet content distribution within the MDU is easier, more efficient and less expensive to implement than the alternatives, and can be reused by MDU owners to offer lucrative value-added services to residents.

The Tattoo Gateway™ is a high density, multi-transponder satellite-to-IP converter designed specifically for the MDU market. A single rack unit Tattoo Gateway can process up to 8 transponders of satellite content and convert it to Gigabit Ethernet for distribution within the MDU. Tattoo Gateway is Conditional Access (CA) transparent, allowing DTH operators to keep their content encrypted all the way to the subscriber's Set Top Box (STB). Operators can use either a powerful IDC-supplied IP STB, or their own hybrid Satellite / IP STB, to provide MDU subscribers with exactly the same linear content offering as their existing DTH subscribers.

In addition to increasing the addressable market for its existing services, Digital Tattoo also enables DTH operators to expand their service offering. Digital Tattoo allows content to be delivered by satellite to a micro video server within the MDU which can be used to provide a comprehensive Video on Demand (VOD) service. Server content is delivered and managed using IDC's Centient media aware CDN platform. Once again, the content remains encrypted, and is accessed via the Digital Tattoo service portal, and streamed over the MDU Ethernet network to residents' STBs.

"IDC is committed to bringing innovative, cost-effective solutions to market that provide revenue generating opportunities for our customers," stated Frederick Godard, IDC President and CEO. "Digital Tattoo extends the reach of existing DTH services to MDU markets worldwide, and expands the scope of services satellite operators can offer."

NAB 2012 Demonstration

IDC is at the forefront of delivering the products that connect broadcasters to their audiences for optimal efficiencies and revenue generation. The full portfolio of Digital Tattoo products will be demonstrated at IDC Booth SU2608 at the National Association of Broadcasters (NAB) trade show in Las Vegas from April 16-19, 2012.

About International Datacasting Corporation:

International Datacasting Corporation (TSX:IDC) is a global leader in digital content distribution for the world's premiere broadcasters in radio, television, data and digital cinema. IDC offers a broad portfolio of advanced solutions including Pro Audio, Pro Video, Pro Cinema, and Pro Data for implementing broadcast content contribution and distribution applications. IDC's products and solutions are in demand for radio and television networks, digital cinema, 3D live events, distance learning, satellite news gathering, sport contribution, ad insertion, VOD, and IPTV among others. IDC is headquartered in Ottawa, Canada, with regional offices in Arnhem, the Netherlands and in San Diego, California. IDC has installations in over 100 countries and service offices in Australia, Singapore and China with an international network of value-added partners and distributors.

Forward-Looking Statements:

This press release contains forward-looking statements reflecting IDC's objectives, estimates and expectations that may involve risks and uncertainties, including statements about expected revenue impacts. IDC's actual results, performance, achievements and developments may differ materially from the results, performance, achievements or developments expressed or implied by such statements. Factors that might cause actual results to differ materially include, but are not limited to, competitive developments; risks associated with IDC's growth; any difficulties with integrating acquired product lines into IDC's business and/or manufacturing procedures; any difficulties or disputes with IDC's subcontractors, contract manufacturers and suppliers; IDC's dependence on the development and growth of the satellite datacasting market; a lengthy and variable sales cycle for IDC's products and services; IDC's reliance on a small number of customers for a large percentage of its revenue; regulatory risks and intellectual property infringement. IDC assumes no obligation to update these forward-looking statements to reflect events or circumstances after the date hereof, except as expressly required by applicable law. Forward-looking statements are provided to assist external stakeholders in understanding IDC's expectations as at the date of this release and may not be appropriate for other purposes. Readers are cautioned not to place undue reliance on such statements. More detailed information about potential factors that could affect IDC's financial and business results is included in the public documents IDC files from time to time with Canadian securities regulatory authorities and which are available on SEDAR at www.sedar.com, including, without limitation, IDC's Annual Information Form dated April 29, 2011.

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Contact Information:

International Datacasting Corporation
Christine Rozak, Director of Marketing
613-596-4120 x 2215
crozak@datacast.com