SOURCE: IDG Enterprise

CFOworld, IDG, CFO, Finance, Roy Harris, Launch

February 01, 2011 09:15 ET

IDG Enterprise Launches CFOworld.com

CFOworld.com Provides Actionable Advice for CFOs and Financial Executives

FRAMINGHAM, MA--(Marketwire - February 1, 2011) - IDG Enterprise -- the media company comprising CIO, CIO Executive Council, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World -- announces the launch of CFOworld.com, a new site for financial and business executives. CFOworld.com provides actionable advice and first-hand peer experience on finance, strategy and leadership.

With this launch, IDG Enterprise is expanding its reach within the C-suite, following the same content model of providing practical advice that has been well received and respected by the audiences of CFOworld's global sister brands CIO and CSO. This will be the sixth country that CFOworld is published in since its launch in Germany in October 2009. CFOworld is currently published in Germany, Sweden, Australia, Czech Republic and United Kingdom. Editorial direction will be provided by John Gallant, SVP, chief content officer of IDG Enterprise, and Roy Harris, editorial director of CFOworld.com.

"With the pace of business quickening, CFOs need timely, focused information resources to help them do their jobs and serve as trusted advisors to CEOs and the board," says Gallant. "Through interviews with global CFOs, IDG has found that they are looking for peer insight, news and analysis. We are producing a dedicated information resource for financial and business executives to support the vital role they play within organizations, and their career growth." 

CFOworld.com content will align with five key issues for CFOs: strategic finance; human capital; operations; accounting and technology.

"In the fast-paced world of business, executives rely on the web for information and resources to help them be successful in their role, and the CFO is no different," said Bob Bragdon, publisher, CFOworld. "CFOs are very involved in the purchase of many product categories, making them a key prospect. CFOworld.com will provide a unique perspective for our financial and business executive visitors as well as offer many opportunities for the solution providers that want to engage with them."

CFOworld.com launches with Verisign, Inc. as the executive sponsor for February.

About IDG Enterprise
IDG Enterprise, an International Data Group (IDG) company, brings together unique editorial brands (CFOworld, CIO, CIO Executive Council, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World) to serve the information needs of our technology, security and financial-focused audiences. As a digital-centric media company we serve our reader and advertiser audiences with award-winning content and community, driving conversation and conversion, across our entire portfolio of awarding-winning websites, events, magazines, products and services. In addition, the CIO Executive Council, a peer advisory service, brings together the nation's top CIOs, as well as provides community and leadership development tools for their staffs.

Company information is available at www.idgenterprise.com.

Contact Information

  • Contact:
    Lynn Holmlund
    Marketing & PR Manager
    IDG Enterprise
    Email Contact
    Office: 508.935.4526
    Mobile: 508.254.8336