SOURCE: iEnterprises

March 11, 2008 09:15 ET

iEnterprises Launches Mobile Edge Express for Microsoft Dynamics CRM, the Mobile SaaS Application for Hosted Microsoft Dynamics CRM Users With BlackBerry Smartphones

Small and Medium Businesses Can Conveniently Download and Run Microsoft Dynamics CRM on Their BlackBerry Smartphones in Minutes

ORLANDO, FL--(Marketwire - March 11, 2008) - iEnterprises (http://www.ienterprises.com/), the global desktop and wireless customer relationship management (CRM) experts, today launched Mobile Edge Express for Microsoft Dynamics CRM, a unique "click and run" mobile application for small and medium businesses (SMB) that would like to get important information from their Microsoft Dynamics CRM Live or partner-hosted Microsoft Dynamics CRM -- all in an on-demand model -- on their BlackBerry® smartphones from Research In Motion (RIM) (NASDAQ: RIMM) (TSX: RIM).

The announcement was made at Microsoft Convergence, the Microsoft Dynamics annual user conference, bringing customers, partners, team members and industry experts together, and where iEnterprises is exhibiting at booth # 146 from March 11-14.

Mobile Edge Express is one of the industry's first mobile and turn-key software-as-a-service (SaaS) applications for the SMB market, and brings numerous benefits to Microsoft Dynamics CRM users who prefer the hosted deployment model. Affordable and hassle-free, Mobile Edge Express allows users to trial and purchase the pre-written mobile application without upfront hardware costs, upgrades or licensing fees. By downloading Mobile Edge Express for Microsoft Dynamics CRM, users gain real-time access to Microsoft Dynamics CRM information such as their contacts, opportunities and cases when they are away from the office. Users can conveniently pay monthly or on a yearly contract.

Moreover, the application is extremely friendly to "non techies" and does not require IT support. Users can simply download their application in three steps, and within 10 minutes. Self service installation/provisioning enables the real daily users of the application -- such as sales representatives, executives or customer service representatives -- to solve their most pressing mobile challenges by simply clicking, downloading and running Mobile Edge Express from the iEnterprises web site.

"Mobile Edge Express gives Microsoft Dynamics CRM users an instant wireless bridge to their hosted Microsoft Dynamics CRM applications," said John Carini, CEO of iEnterprises. "Since you can just click and buy Mobile Edge Express -- just as you would go online shopping -- you can try the application, and grow to include more users if you'd like. You get instant and real time wireless access to your most critical information to get your job done, without the wait and need for IT resources."

For more information on Mobile Edge Express for Microsoft Dynamics CRM, please visit http://www.ienterprises.com/microsoft-crm-blackberry

About iEnterprises:

iEnterprises brings companies desktop and wireless CRM solutions that achieve their CRM vision and drive success. The global wireless CRM experts' chief products are the award-winning CRM solution, iExtensions for Notes, and wireless CRM application, Mobile Edge. More than 10 years ago, iEnterprises began with a vision that CRM software should be affordable, easy to use, and easy to implement. iEnterprises delivers its products worldwide through a vast network of global business partners and employs a value-driven methodology and personalized approach that helps customers stay focused on their top end-users' needs. iEnterprises is a member of the BlackBerry® ISV Alliance program. The company is headquartered in Murray Hill, New Jersey, and has its European office in London, United Kingdom. For more information or to download a copy of the software, visit www.ienterprises.com.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. Other product and service names mentioned herein are the trademarks of their respective owners.

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