SOURCE: Ignited

March 06, 2008 15:25 ET

Ignited Taps Interactive Guru Gabrielle Weinman

Former Team One CD to Oversee Creative Efforts

EL SEGUNDO, CA--(Marketwire - March 6, 2008) - Ignited, one of the top independent Los Angeles-area agencies, today announced Gabrielle Weinman has been hired as group creative director. She reports to VP, Executive Creative Director Mike Wolfsohn.

Gabrielle previously spent over 15 years as creative director of interactive and relationship marketing at Team One Advertising, also in El Segundo, Calif. Her main responsibility was the agency's Lexus business. Gabrielle also worked on Ritz Carlton Hotels, Flexjet, MTV, Air New Zealand, Infonet and Heal the Bay while at the agency.

"Our goal has always been to assemble the smartest people in the industry and set them free to collaborate on every aspect of our clients' business," said Wolfsohn. "If you're lucky enough to find someone like Gabrielle -- with deep expertise in building world-class brands, interaction design, measurement, optimization and relationship management -- you let her influence everything."

Prior to Team One, Gabrielle had stints at Keith Bright & Associates and Hill Holiday. She has been the recipient of many awards, including the One Show, Beldings, Clios, Communication Arts Interactive and Design, NY Festivals, Cannes Cyber Lions, Andys, British Academy of Film & Television Arts and Adtech.

Gabrielle currently spends her free time instructing young creatives at the world-renowned Art Center in Pasadena, Calif.

About Ignited:

Founded in 1999, Ignited is one of the largest independent agencies in Los Angeles, offering clients a complete range of marketing and branding services, including advertising, interactive, event management, strategic planning, promotions, graphic design and media planning and buying. Clients include Sony Electronics, EA Mobile, NBC Universal Motion Pictures, Sega of America, Agility Logistics, L.A. Weekly, Playa Vista, GameTap and the U.S. Army. For more information, please visit

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