SOURCE: iHookup Social Inc.

December 08, 2014 09:25 ET

iHookup Social Adds Urban Airship Technology to Next App Release

Leading Industry Technology Provider to Enhance Communication and Monetization Opportunities

CAMPBELL, CA--(Marketwired - Dec 8, 2014) - iHookup Social, Inc. (OTC PINK: HKUP), a fully reporting public company that develops a mobile/social app enabling singles and the socially active to connect quickly and efficiently, offering local, real life 'hook-up' opportunities, is pleased to announce that it has entered into an agreement with Urban Airship, a global leader in mobile relationship management.

This relationship provides the company a significant boost in strategy, implementation and deployment of advanced mobile engagement capabilities for the iHookup Social app. Urban Airship's reputation and case studies show proven market metrics in both improved interaction with users and increased monetization opportunities through the deployment of their technology.

iHookup anticipates a Phase1 release of the Urban Airship technology integration to be released for App Store submission in early December of 2014. Urban Airship currently provides technology to several modern dating market leaders.

"We are extremely pleased by the opportunity to work with the bright minds and proven talent at Urban Airship," stated Robert Rositano Jr., CEO, iHookup Social. "Not only are we integrating a technology suite that I believe will be catalytic to future successes, we are also given access to their strategic consultants who will work hand-in-hand with our marketing team to seamlessly adapt all the best engagement touch points for increased user interaction and monetization.

"Most important to this relationship is the localized tracking and offer side which advances our "Venue Recommendations" far ahead of current capabilities, setting the stage for what we believe to be a real "Game Changing Feature" to be announced in 2015," added Rositano.

From time to time, iHookup Social will provide market updates, news and additional information via its website - the Company's Facebook page and others

About Urban Airship
Urban Airship enables brands to build relationships with their constantly connected customers through Mobile Relationship Management. Its solutions streamline the creation, delivery and management of highly targeted cross-platform mobile push messages, in-app messages, landing pages, Apple Passbook passes and Google Wallet cards. With billions of messages and tens of thousands of passes delivered each month, Urban Airship's technology sparks exceptional consumer experiences, drives app engagement and increases customer loyalty and lifetime value for the world's largest retail, media & entertainment, sports and travel & hospitality brands. For more information, visit and follow us on Twitter @urbanairship.

About iHookup Social:
iHookup Social is a mobile -- social app that provides singles, groups and the socially active a way to connect quickly and efficiently with local, real life 'hook-up' opportunities.

The iHookup difference: An app that is all about virtual meetings translating to real-life interactions, facilitating the connection and then offering-up locally relevant hot spots and locations to engage with these new connections. An app meeting is the first step, with Venues completing a circle of service that allows iHookup Social to be both matchmaker and concierge. This combination provides a no brainer approach to "Hooking up", as well as a unique opportunity for consumer brands to offer incentives to a growing network of socially active singles and mobile users.

iHookup Social... where real people make real connections... and where real businesses pay to be their host.

Cautionary Language Concerning Forward-Looking Statements
This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project," or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by iHookup Social, Inc. The iTunes rankings should not be construed as an indication in any way whatsoever of the future value of the iHookup Social's common stock or its present or future financial condition. The public filings of iHookup Social made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. iHookup Social cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, iHookup Social does not undertake, and iHookup Social specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.

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