SOURCE: iHookup Social, Inc.

September 24, 2014 08:15 ET

iHookup Social Extends Marketing Efforts With Launch of Venue Targeted Marketing Initiative

CAMPBELL, CA--(Marketwired - Sep 24, 2014) - iHookup Social, Inc. (OTCQB: HKUP), a mobile application positioned at the intersection of dating, social media and location-based connections, is pleased to announce that it has formally launched its marketing and outreach initiatives to offer local businesses an opportunity to be the venue of choice, for location based connections originating in the Company's app.

Users of the iHookup Social mobile app typically connect based on location, having an initial meeting that is virtual and on their mobile device. Opportunities and incentives are now available for users to offer up a venue based meeting spot or location, sponsored by a participating venue via coupons or other promotions.

"After months of growing our user base and with our venue based marketing collateral now finalized, we are excited to embark on yet another opportunity to drive real social engagement or interaction that translates beyond the virtual connections made in our app. This adds a new dynamic to what can sometimes be an awkward transition from a virtual connection and provides local options for a real life meeting or hookup, so to speak," said Robert Rositano Jr., CEO, iHookup Social. "We are intent on inspiring face-to-face connections at venues and extending additional revenue opportunities for the company."

"In addition to providing a genuine, efficient means to connect to other socially active users, we are pleased to bring the opportunity full-circle by providing a place to connect with a business that greatly values these introductions," added Rositano. "In this case we are both the matchmaker and the concierge in this social equation and frankly, we believe this level of service to our users is unprecedented. These venues may sponsor a promotion or simply begin paying for the coupon or offer upon redemption."

To expedite the circle of commerce, iHookup has perfected both a marketing video and sales brochure to be used in the attraction of various venues.

To view the Local Venue Marketing Video and Sales Brochure please click:

An Updated Investor Presentation can be viewed at the link below:

From time to time, iHookup Social will provide market updates and news via its website or the Company's Facebook page at 

iHookup Social, Inc.
iHookup Social is a "proximity based" mobile social platform that facilitates real connections, between real people... in real time! It utilizes the intelligence of GPS and localized recommendations for dating, friends, groups and organizations to break through closed social cliques and expand them, not only virtually, but in real life! The company's users will be provided with "local" options of many kinds, enabling mobile distribution of locally relevant content and special offers. The company hopes to bring together a dynamic opportunity for brands, advertisers and merchants to interact in new and innovative ways with the iHookup Social Network, while building customer loyalty, engagement and revenues. The company is pursuing its growth in its current "dating vertical" market, as well as expanding its reach in the general audience category of "Social Networking."

Cautionary Language Concerning Forward-Looking Statements
This press release contains forward-looking statements. The words or phrases "would be," "will allow," "intends to," "will likely result," "are expected to," "will continue," "is anticipated," "estimate," "project," or similar expressions are intended to identify "forward-looking statements." Actual results could differ materially from those projected by iHookup Social, Inc. The iTunes rankings should not be construed as an indication in any way whatsoever of the future value of the iHookup Social's common stock or its present or future financial condition. The public filings of iHookup Social made with the Securities and Exchange Commission may be accessed at the SEC's Edgar system at Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. iHookup Social cautions readers not to place reliance on such statements. Unless otherwise required by applicable law, iHookup Social does not undertake, and iHookup Social specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement.

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