SOURCE: MacroSolve, Inc.

April 18, 2012 07:00 ET

Illume Mobile's SaleSentral Mobile App Helps RL Hudson Streamline Its Sales Force

TULSA, OK--(Marketwire - Apr 18, 2012) - MacroSolve, Inc., doing business as Illume Mobile (PINKSHEETS: MCVE) (OTCQB: MCVE) ("MacroSolve," "Illume Mobile" or the "Company"), a leading provider of mobile technologies, apps, and solutions for business, has just announced that RL Hudson, an engineering-driven supplier of custom-molded rubber and plastic components, has licensed and implemented Illume Mobile's SaleSentral™ mobile app sales tool.

Recently published research from Gartner, Inc. indicates that the top use of tablets in a business environment is for sales. Serving customers around the world, RL Hudson incorporates its entire product portfolio seamlessly and digitally through Illume Mobile's SaleSentral app, a software platform for tablets. SaleSentral provides sales people with up-to-the minute videos, brochures, pricing, statistics, contact management information, quote creation tools, contact management integration, promotions and competitive information all while on the go and when it is needed.

Chris Owen, Director of Marketing & Corporate Communications at RL Hudson, said, "We wanted to give salespeople access to all our marketing collateral within an easy-to-use app on their iPads. SaleSentral provided an effective and affordable way to make that happen."

With more companies focusing on the ROI mobile apps can provide, SaleSentral helps bring productivity to the salesforce and contributes to a more efficient buying experience for the customer. According to a study by the Yankee Group, sale close rates increase by 26% when reps use mobile devices to present their products, as well as decreasing sales cycles by 23% and reducing redundant activities by 27%.

"SaleSentral optimizes the sales experience, and we're delighted with its adoption at RL Hudson. This mobile sales tool kit can significantly improve efficiencies and is a winning investment for businesses," stated Steve Signoff, CEO of Illume Mobile.

About MacroSolve
MacroSolve, Inc., doing business as Illume Mobile, is a pioneer in delivering mobile apps, technologies, and solutions. Leveraging its intellectual property portfolio, MacroSolve enforces its landmark patent while providing mobile app products and services under the name Illume Mobile. MacroSolve is positioned to become a leader in the mobile app development services space, which is projected to become a $100 billion market in 2015 according to Research2Guidance. For more information, visit Illume Mobile at

About RL Hudson
RL Hudson is a designer and supplier of molded rubber and plastic components. Headquartered in Broken Arrow, Oklahoma, the company combines leading edge technology with efficient global production to supply a remarkably wide range of molded rubber and plastic components to many of the world's leading manufacturers.

Safe Harbor Statement
This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.

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