SOURCE: Imagination

November 11, 2008 10:00 ET

Imagination Publishing Takes Davey, W3 Awards for Creative Excellence

Mix of Digital Media and Custom Magazines Is a Winner

CHICAGO, IL--(Marketwire - November 11, 2008) - Custom publishing initiatives from Imagination Publishing recently won five awards from the International Academy of the Visual Arts (IAVA).

"Sound Credit Practices" -- a webcast produced for Wells Fargo -- took a Gold Davey Award (branded content: video/films/movies) and a Gold W3 Award (branded content: business to business).

Additionally, Imagination received three Silver Davey Awards for the following custom magazines:

"Leadership in Project Management: 2008," a custom magazine produced for PMI (art direction/graphic design). PMI (http://www.pmi.org/Pages/default.aspx) is the leading membership association for the project management profession.

"Vital," a custom magazine produced for POET (multi-page editorial). POET (http://www.poetenergy.com/) is the largest ethanol producer in the world.

"Envisage," a custom magazine produced for Quintiles Transnational (single page editorial). Quintiles (http://www.qtrn.com) provides professional services to the pharmaceutical/biotech industry.

With over 4,000 entries from around the world, the Davey Awards (http://www.daveyawards.com/) honors the finest creative work from the best small firms, agencies and companies worldwide. The W3 Awards (http://www.w3award.com/) honors creative excellence on the web and recognizes the creative and marketing professionals behind award-winning websites, web advertising and web video. Both competitions are sanctioned and judged by the IAVA.

"Imagination's recent integration of its print and digital media practices serves to demonstrate that custom media can and should be delivered in the most appropriate channel," said Laura Chavoen, senior vice president of strategy at Imagination. "Custom media is the most effective way to build or strengthen a relationship marketing campaign for B2B or B2C marketers."

About Imagination

Imagination creates, executes and measures custom publishing and custom media programs for B2B and B2C marketers and association clients. Our relationship marketing strategies help clients build their brands and increase engagement with their customers. For more information, visit: Imagination at www.imaginepub.com or contact:

Contact Information

  • Michelle O'Hagan
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    773-551-1593 (wireless)
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