SOURCE: immixGroup, Inc.

immixGroup, Inc.

November 14, 2014 14:15 ET

immixGroup Event to Focus on Big Data and Analytics

Government IT Sales Summit to Identify Sales Opportunities for Technology Companies

MCLEAN, VA--(Marketwired - November 14, 2014) - immixGroup, Inc. has announced the speakers for its upcoming panel discussion on big data and analytics, which will be held at the inaugural Government IT Sales Summit on November 20 at the McLean Hilton. The Summit will provide insights for technology companies on how they can grow their public sector business in a flat market while helping their government customers achieve mission success.

The event will include an interactive panel discussion focused on the high-growth big data and analytics technology category. The session "Lots and Lots of Data -- Now What?" is intended for sales, marketing, channel, and business development professionals from IT manufacturers, system integrators, solution providers, and value-added resellers (VARs) serving the government market. It will be moderated by Pam Baker, Editor, FierceBigData and co-author of the book Data Divination: Big Data Strategies. Panelists are drawn from government and industry. They include:

  • Keith Trippie, Former Chair, Applications and Services Council (ASC), DHS; now CEO, The Trippie Group LLC
  • Damon Davis, Director of the Health Data Initiative, CTO Office, US Department of Health and Human Services
  • Robert Ames, Senior Vice President, Advanced Analytics, In-Q-Tel

With the federal government collecting exabytes of data, and more amassing daily, panelists will explore what happens once that data is collected. They will discuss the challenges agencies face in tagging, securing, analyzing, and leveraging big data through business intelligence and analytics. Attendees will learn about potential sales opportunities and discover how government agencies would like to work with industry to implement solutions and best practices.

"Our big data and analytics panelists have shaped, influenced, or written about many of the policies and business decisions that will drive the adoption of these valuable new technologies within government," said Allan Rubin, Vice President of Marketing for immixGroup. "This panel will give Summit attendees actionable insights they can use to help their customers achieve their objectives while also capturing new business."

Also taking place at the Government IT Sales Summit, immixGroup's 10th Annual Civilian and Defense Budget Briefings will identify key funded FY2015 programs in government relating to the latest technology requirements and priorities, including federal big data and analytics programs. Conducted by immixGroup's market intelligence group, these briefings also will cover the organizational landscapes and IT priorities of top federal agencies, as well as the latest updates on policy, legislation, and budgets that will affect IT procurement.

The Government IT Sales Summit will offer 16 seminar and panel discussions covering sales opportunities, best practices, and market trends in such technology categories as cybersecurity, big data and analytics, data center optimization, and cloud computing.

Registration for the Government IT Sales Summit will close on Tuesday, November 18. Nearly 800 attendees representing 250+ companies have registered to attend, and 50 technology vendors will exhibit at the technology expo and networking reception concluding the event. 

To register for the Government IT Sales Summit visit www.govitsalessummit.com.

About immixGroup, Inc.
immixGroup helps technology companies do business with the government. immixGroup's unique platform of services enables software and hardware manufacturers and their channel partners to grow their public sector business and accelerate the sales cycle. Since 1997, immixGroup has delivered the specialized resources and expertise these companies need to increase their revenue, support their demand creators, and operate efficiently. And government agencies trust immixGroup to provide leading IT products through their preferred contracts and business partners. For more information, contact immixGroup, Inc. at 703-752-0610, via email at info@immixgroup.com, or on the Web at www.immixgroup.com.

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